Visionary Head of Customer & Solutions Marketing – Global B2B Growth Strategist & Brand Leader for Remote Digital Transformation at brighthush
About brighthush
brighthush is more than a technology partner; we are a catalyst for digital evolution. Founded in 2009, we have empowered Fortune 500 enterprises and ambitious startups alike to unlock their full potential through cutting‑edge software, cloud migration, AI‑driven analytics, and cybersecurity solutions. Our nearshore model blends local expertise across North America, Latin America, and Europe, delivering rapid, cost‑effective, and culturally aligned services that resonate across time zones.
With a community of over 1,500 professionals, we thrive on curiosity, collaboration, and an unwavering focus on customer success. Every challenge is an opportunity to innovate, and every partnership is a chance to co‑create lasting value. At brighthush, we don’t just keep pace with the future—we help shape it.
Why brighthush is the Ideal Place to Accelerate Your Career
At brighthush, you’ll experience a culture that celebrates autonomy, continuous learning, and measurable impact. We champion a fully remote work model, giving you the flexibility to design a work environment that fits your lifestyle while staying connected to a global network of top talent. Our leadership team is committed to fostering a diverse, inclusive, and collaborative environment where every voice is heard and every idea has the potential to shape the future of technology.
We invest heavily in professional growth, offering mentorship programs, executive coaching, and access to industry conferences. Our remote-first culture is built on trust, transparency, and a shared commitment to excellence, ensuring you can thrive both personally and professionally.
Role Overview
As the Visionary Head of Customer & Solutions Marketing, you will be the architect of our growth engine, driving revenue from our existing client base while positioning brighthush as the go‑to partner for digital transformation. Your influence will span product positioning, sales enablement, customer advocacy, and cross‑functional collaboration—all delivered from a remote, high‑performance environment.
Key Responsibilities
- End‑to‑End Marketing Strategy – Own the full marketing funnel from awareness to renewal, ensuring every touchpoint aligns with business objectives and resonates with target audiences.
- Product Marketing Leadership – Define and evolve positioning, messaging, and value propositions for core service lines and new offerings; conduct competitive intelligence, market segmentation, and customer journey mapping.
- Sales Collateral & Copywriting – Lead a high‑performing team of copywriters and designers; set quality standards, create pitch decks, case studies, one‑pager briefs, and proposal templates that Sales can deploy with confidence.
- Customer Marketing & Events – Design and execute upsell and cross‑sell campaigns, executive roundtables, client reference programs, and advocacy initiatives; collaborate with Sales and Client Engagement to set revenue targets and track performance.
- Team Building & KPI Ownership – Build the Customer Marketing function from the ground up—hire top talent, define KPIs such as collateral adoption rates, pipeline influence, and revenue lift from existing accounts; report results to the CMO and executive leadership.
- Sales Enablement & Gap Analysis – Partner with Sales leadership to identify win‑rate gaps by segment; translate insights into targeted messaging, collateral, and enablement tools that close those gaps and improve close rates.
- Cross‑Functional Collaboration – Work seamlessly with Product, Engineering, Client Success, Finance, and Marketing Automation teams to align initiatives with business goals.
- Data‑Driven Decision Making – Leverage analytics to measure campaign effectiveness, optimize marketing ROI, and refine strategies in real time.
- Thought Leadership & Brand Advocacy – Represent brighthush at industry events, webinars, and podcasts; author whitepapers and thought pieces that position the company as a leader in digital transformation.
- Strategic Partnerships & Alliances – Identify and nurture strategic partnerships that expand our reach, enhance our service portfolio, and create new revenue streams.
- Budget Management & Forecasting – Develop and manage the marketing budget, ensuring optimal allocation across channels and initiatives while maintaining a clear ROI narrative.
Essential Qualifications
- 8+ years of B2B marketing experience, with a minimum of 4 years in a senior leadership role.
- 3+ years of hands‑on product marketing experience—owning positioning, messaging, and launch strategy for B2B technology solutions.
- Bachelor’s degree in Marketing, Business, Communications, Economics, or Engineering.
- Proven track record in customer marketing: upsell/cross‑sell campaigns, client case studies, reference programs, webinars, and account‑based marketing (ABM) initiatives.
- Expertise in copy management—briefing, editing, quality control, and writer leadership.
- Background in IT services, nearshore software outsourcing, or IT staffing within leading global firms.
- Experience building a marketing function or team from scratch in a company with 1,000+ employees.
- Direct reporting experience to a CMO or participation on an executive leadership team.
- Strong analytical mindset with proficiency in marketing analytics platforms (e.g., HubSpot, Marketo, Salesforce).
Preferred Qualifications
- Advanced analytics skills—ability to measure and optimize marketing ROI using tools such as HubSpot, Marketo, or Salesforce.
- Experience with marketing automation, lead scoring, and nurturing workflows.
- Strong stakeholder management skills—collaborating with Sales, Product, Client Success, and Finance to align marketing initiatives with business goals.
- Fluency in multiple languages (English plus Spanish or Portuguese) is a plus, given our global client base.
- Prior experience in a remote‑first organization, with a proven ability to lead distributed teams.
- Knowledge of emerging technologies such as AI, machine learning, and cloud-native architectures.
Skills & Competencies
- Strategic Thinking & Execution – Ability to translate business objectives into actionable marketing plans.
- Leadership & Team Development – Coaching, mentoring, and inspiring a high‑performing marketing team.
- Data‑Driven Decision Making – Leveraging metrics to refine messaging, collateral, and campaign performance.
- Creative Storytelling – Crafting compelling narratives that resonate with C‑level executives and technical stakeholders.
- Cross‑Functional Collaboration – Working seamlessly with Sales, Product, Client Success, and Finance.
- Adaptability & Agility – Thriving in a fast‑paced, evolving environment.
- Project Management – Managing multiple initiatives simultaneously while meeting deadlines and budgets.
- Customer‑Centric Mindset – Deep understanding of customer pain points and the ability to translate them into marketing value.
Career Growth & Learning Opportunities
At brighthush, your career trajectory is as expansive as our global footprint. As the Head of Customer & Solutions Marketing, you will:
- Lead a cross‑functional team that spans multiple geographies, gaining exposure to diverse markets and cultures.
- Own a portfolio of high‑impact initiatives that directly influence revenue growth and client satisfaction.
- Collaborate with senior executives, including the CMO and CEO, providing you with mentorship and visibility at the highest levels.
- Participate in our internal leadership development programs, including executive coaching, strategic workshops, and industry conferences.
- Have the opportunity to shape the future of our marketing organization, establishing best practices that will be replicated across the company.
- Earn recognition through performance‑based bonuses, stock‑option plans, and public acknowledgment at company events.
Work Environment & Culture at brighthush
Our remote‑first culture is built on trust, transparency, and a shared commitment to excellence. You will enjoy:
- Fully remote work with flexible hours—design your schedule around your life and productivity rhythms.
- Comprehensive hardware stipend to set up a professional home office.
- Regular virtual town halls, team‑building events, and cross‑departmental hackathons.
- A diverse, multicultural workforce that celebrates different perspectives and ideas.
- A supportive environment that prioritizes mentorship, skill development, and career progression.
- Access to a global network of top talent and industry thought leaders.
Compensation & Benefits
We offer a competitive, market‑above‑average compensation package that reflects your expertise and the impact you will bring. In addition to a generous base salary, you will receive:
- Performance‑based bonuses tied to individual and company goals.
- Health, vision, and dental coverage for you and your dependents.
- Life insurance and a 401(k) plan with company match.
- Paid time off, parental leave, and special leave options.
- Professional development stipend for courses, certifications, and conferences.
- Access to a global network of top talent and industry thought leaders.
- Annual wellness stipend and mental health resources.
- Equity participation plan to share in the company’s long‑term success.
How to Apply
If you are a strategic, results‑oriented marketing leader who thrives in a remote, fast‑moving environment, we want to hear from you. Join brighthush and help us shape the future of technology solutions while driving measurable growth for our clients.