VP of Strategic Partnerships

Role Description The VP of Strategic Partnerships is a full-time, remote role responsible for designing and leading the partnership strategy that connects emerging and established CPG brands with retailers, distributors, investors, and industry experts in the DMV. This leader will identify, initiate, and manage high-impact relationships, negotiate partnership agreements, and create structured programs that deliver value to member brands and partners. Day-to-day activities include prospecting and meeting with potential partners, developing partnership proposals, managing key accounts, and tracking performance against growth and engagement objectives. The role will also collaborate on event programming, sponsorships, and joint marketing initiatives, ensuring partner participation in meetups, panels, and the annual CPG Track & Day. The VP will work closely with the leadership team to refine the organization’s operating model, help shape potential membership structures and fees, and represent CPG in the DMV at industry events and virtual forums.

Qualifications

Demonstrated expertise in Business Relationship Management and Account Management, with a track record of building and nurturing long-term, mutually beneficial partnerships. Strong Strategic Partnerships and Strategic Planning skills, including experience designing partnership ecosystems and aligning them with organizational goals. Proficiency in Business Planning, including developing partnership roadmaps, revenue models, and performance metrics for growth and sustainability. Experience in the consumer packaged goods sector (especially food, beverage, body, and beauty) and familiarity with retail, distribution, and investment landscapes. Excellent negotiation, communication, and stakeholder management skills, with the ability to engage executives, founders, and investors across diverse organizations. Comfort working in a remote, entrepreneurial environment, with high levels of ownership, collaboration, and adaptability. Bachelor’s degree in Business, Marketing, or a related field; an advanced degree or equivalent experience in partnerships, business development, or CPG leadership is beneficial. Prior experience leading strategic partnerships or business