Mechatronics Sales Lead – Strategic Channel Development & Partner Growth for brighthush Industrial Automation

About brighthush – Pioneering a Cleaner, Smarter Future

At brighthush, we empower industries worldwide to run leaner, cleaner, and more efficiently. As a global technology leader in industrial automation, brighthush delivers cutting‑edge control systems, motion solutions, and digital services that enable manufacturers to transform their operations and reduce environmental impact. Our mission is to create a future where every factory, plant, and production line runs with optimal precision and sustainability. Joining brighthush means becoming part of a purpose‑driven organization where innovation, collaboration, and personal growth are celebrated every day.

Position Overview

The Mechatronics Sales Lead will own the end‑to‑end channel sales strategy for System Integrators and Mechatronics solutions across the Americas. Reporting to the Director of Sales – North America, East, you will be responsible for expanding market penetration, driving revenue growth, and building a high‑performing partner ecosystem that positions brighthush as the go‑to provider for advanced automation technologies.

This role is fully remote, with a preference for candidates located in the Eastern or Central United States. Travel is required (approximately 50% domestic and international) to meet partners, attend industry events, and support key customer engagements.

Key Responsibilities

• Channel Strategy Development: Design and execute a comprehensive regional sales strategy for System Integrators and Mechatronics, leveraging market insights, competitive intelligence, and customer buying behaviors to achieve both qualitative and quantitative targets.
• Strategic Account Planning: Create detailed account plans for high‑value partners, outlining growth objectives, pipeline development, and joint‑go‑to‑market initiatives that enhance sales productivity and market share.
• Partner Recruitment & Enablement: Identify, recruit, and onboard new channel partners. Provide ongoing training, technical resources, and self‑service tools to ensure partners can sell and support brighthush solutions effectively.
• Performance Management: Monitor partner performance against forecasts, margins, and customer satisfaction metrics. Implement corrective actions, incentive programs, and coaching to drive continuous improvement.
• Solution Selling & Value Presentation: Work closely with customers to understand their challenges, recommend technically viable mechatronics solutions, and deliver compelling, value‑based presentations that close new business and expand existing accounts.
• Contract Negotiation & Risk Management: Lead pricing, contract, and commercial agreement negotiations while assessing and mitigating technical and business risks.
• Customer Experience Champion: Ensure a seamless end‑to‑end experience from opportunity development through post‑sale support, fostering long‑term relationships and high levels of customer satisfaction.
• Team Leadership & Development: Coach, mentor, and develop the channel sales organization within your scope, promoting a collaborative, growth‑oriented culture focused on continuous learning.
• Market Intelligence & Reporting: Provide regular updates to senior leadership on channel health, market trends, and growth opportunities, using data‑driven insights to shape future strategy.

Essential Qualifications

• Bachelor’s degree in Engineering, Business, or a related field (preferred). Equivalent professional experience will be considered.
• Minimum 8 years of proven experience in sales strategy, channel management, partner development, or related roles within industrial automation, mechatronics, or high‑tech manufacturing.
• Demonstrated success working with System Integrators and automation technology partners.
• Strong analytical skills with the ability to interpret market data, forecast sales, and develop actionable plans.
• Excellent communication, presentation, and executive‑presence abilities.
• Track record of negotiating complex contracts and managing commercial risk.
• Valid passport and unrestricted ability to travel domestically and internationally.
• Eligibility to work permanently in the United States without sponsorship.

Preferred Qualifications & Skills

• Hands‑on experience with programmable controllers, industrial PCs, servo drives, or motion control products.
• Existing knowledge of brighthush (formerly B&R) product portfolio and workflow automation solutions.
• Experience conducting market research, competitive analysis, and developing go‑to‑market strategies.
• Proficiency in contract and risk management best practices.
• Fluency in additional languages (e.g., Spanish, French) to support cross‑border partner engagements.

Core Competencies for Success

• Strategic Thinking: Ability to see the big picture, anticipate market shifts, and align channel activities with corporate objectives.
• Relationship Building: Skilled at cultivating trust‑based relationships with senior decision‑makers, technical engineers, and partner executives.
• Influence & Negotiation: Persuasive in driving consensus, securing favorable terms, and navigating complex stakeholder environments.
• Technical Acumen: Comfortable discussing detailed automation architectures, integration challenges, and solution benefits.
• Data‑Driven Decision Making: Proficient with CRM, analytics tools, and performance dashboards to track progress and optimize outcomes.
• Leadership & Coaching: Passion for developing talent, fostering collaboration, and championing a culture of continuous improvement.

Career Growth & Learning Opportunities

brighthush invests heavily in the professional development of its people. As a Mechatronics Sales Lead, you will have access to:

• Intensive onboarding that covers product knowledge, sales methodologies, and brighthush’s global go‑to‑market framework.
• Ongoing technical training programs, certifications, and webinars to keep you at the forefront of automation innovation.
• Mentorship from senior sales leaders and cross‑functional exposure to engineering, product management, and global operations.
• Opportunities to lead high‑visibility projects, influence regional strategy, and potentially advance to regional director or global channel leadership roles.

Work Environment & Culture at brighthush

Our teams thrive on collaboration, curiosity, and a shared commitment to making a tangible impact. At brighthush you will experience:

• Inclusive Culture: A workplace where diverse perspectives are celebrated, and every voice is heard.
• Remote‑First Flexibility: While we value face‑to‑face interaction, we empower you to work from anywhere within the United States, supported by robust digital collaboration tools.
• Innovation‑Driven Mindset: Employees are encouraged to experiment, propose new ideas, and challenge the status quo.
• Community Impact: Participation in sustainability initiatives, volunteer programs, and industry thought‑leadership events.

Compensation, Perks & Benefits

brighthush offers a competitive total rewards package designed to attract and retain top talent:

• Base Salary: $100,500 – $160,800 annually, commensurate with experience and performance.
• Performance Bonus: Eligibility for an annual incentive tied to individual, team, and company results.
• Equity Participation: Access to an Employee Stock Acquisition Plan (ESAP) to share in brighthush’s long‑term success.
• Health & Wellness: Choice of medical plans (PPO or High‑Deductible with HSA), dental, vision, life insurance (2X base pay), AD&D coverage, short‑ and long‑term disability, and a suite of voluntary benefits (accident, critical illness, pet insurance, etc.).
• Family Support: Paid parental leave (up to 6 weeks), flexible work arrangements, and employee assistance programs.
• Retirement Savings: 401(k) plan with company matching contributions.
• Paid Time Off: 11 company holidays, generous vacation policy, and a permissive time‑away approach for salaried employees.
• Learning Resources: Access to online learning platforms, industry conferences, and internal knowledge‑sharing communities.
• Employee Discounts & Perks: Programs that provide savings on technology, travel, and lifestyle services.

Commitment to Equality & Inclusion

brighthush is an Equal Employment Opportunity and Affirmative Action employer. We celebrate diversity and are dedicated to creating an environment where all employees—regardless of gender identity, sexual orientation, race, ethnicity, disability, veteran status, or any other protected characteristic—can thrive. Reasonable accommodations are available throughout the hiring process.

Why Join brighthush?

If you are a dynamic sales professional with a passion for automation, a talent for building high‑impact partner ecosystems, and a desire to shape the future of industrial technology, brighthush offers the platform to make that vision a reality. You will work alongside industry experts, influence strategic direction, and drive measurable results that contribute to a cleaner, smarter world.

Ready to Make an Impact?

Take the next step in your career and become a catalyst for growth at brighthush. Apply today and help us run what runs the world.