Remote Position

[Remote] Director, Northeast Recreational Cannabis

🌍 Remote · United States 💼 Full-time

Note: The job is a remote job and is open to candidates in USA. Etz Hayim Holdings is hiring a Northeast Director for the recreational cannabis market. The role leads regional sales strategy and operations, manages a field sales team and dispensary accounts, and drives revenue growth and distribution across New York, New Jersey, and beyond.

Responsibilities

  • Develop, implement and manage an annual sales plan for the northeast recreational Cannabis market. Develop and manage all recreational cannabis bottom-up sales forecasting, expenses and budgets
  • Grow both unit volume and revenue of Cycling Frog in your market by increasing points of distribution, along with creative merchandising & marketing strategies within accounts
  • Utilizing fulfillment partners software to solicit orders and develop a cadence of direct account management to ensure we are maximizing the growth potential. Distru, Leaflink, Headset, & Hoodie product knowledge is preferred
  • Clear Line items for - Performance management & CRM tools implement to allow sales team to be successful and accountable
  • Clear line item for -- managing all field marketing, and in-store marketing for the NY region. Support from brand marketing teams for assets, but responsible for designing all regional campaigns, promotions, plans, and execution
  • Manage your state manager (NY) & field sales representatives on all levels to strategize on how to efficiently manage 80 accounts per representative from in store sell in, discounting and promotion, sales/restock frequency, establishing par levels, and accounts receivable. Develop field sales routing and account contact cadence, such that each representative visits each account at least twice per month
  • Directly call on and manage sales to the top dispensary accounts. Lead all dispensary chain retail sell in and relationship management
  • Identify major non-buy accounts and develop strategic and tactical plans to gain distribution and volume within target groups, including calling on those accounts directly
  • In partnership with Sales leadership and Brand teams, develop market specific marketing and promotional plans to drive growth, brand adoption and cater to the specific intricacies of your local markets
  • Work with your team and accounts to get product adoption, brand awareness and advocacy of in-storetrain the budtenders“BUD TENDERS” within the dispensaries to create in-store advocates for our products. to educate them on our product and differentiation from competition
  • Attend and present Cycling Frog in trade shows, as appropriate, to educate and promote Cycling Frog products
  • Event planning and occasional weekend support with accounts that want to feature Cycling Frog in a meaningful way
  • Develop, optimize and manage your sales team assigned accounts, routes, initiatives and goals within the markets. Utilize CRM tools & Headset to manage your team's workflow, deliverables, and performance relative to goals. Hire, train, and inspire your sales team. Create a culture that promotes and rewards initiative, growth, open communication, accountability and excellence

Skills

  • Proven experience leading MULTI- STATE Dispensary sales and account management
  • 5+ years of experience managing a sales team
  • Strong leadership and communication skills with the ability to mentor and manage a sales team effectively
  • Knowledge of market analysis, client relationship management, and sales strategy development
  • Familiarity with Distru, Leaflink, Hoodie, Headset, & CRM software that has data-driven decision-making processes
  • Ability to work independently in a remote environment, with excellent organizational and time-management skills
  • Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
  • Distru, Leaflink, Headset, & Hoodie product knowledge is preferred
  • Previous experience in the beverage industry is a plus

Company Overview

  • Lazarus Naturals produces high quality CBD oil made from Hemp & Ecommerce of dietary supplements, CBD, CBD Oil, Balm, Capsules and more. It was founded in 2014, and is headquartered in Seattle, Washington, USA, with a workforce of 51-200 employees. Its website is https://www.lazarusnaturals.com/.

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