[Remote] Director of Marketing

Note: The job is a remote job and is open to candidates in USA. Redwood Materials is hiring a Director of Marketing to lead its narrative, go-to-market strategy, and digital presence across its business lines. The role leads a small team and works with company leadership and functional partners to develop product marketing, brand storytelling, and marketing systems that support company growth.

Responsibilities

• Develop and own the positioning and messaging architecture for each business line — recycling, materials, and Redwood Energy
• Lead go-to-market strategy for new product launches, partnership announcements, and commercial milestones
• Build audience intelligence: define customer personas, map decision journeys, and pressure-test messaging with commercial and BD teams
• Own competitive positioning and ensure the marketing function stays ahead of its competitive landscape
• Develop sales and enablement materials: one-pagers, pitch decks, capability briefs, RFP response frameworks
• Help set and protect the Redwood Materials brand voice, visual standards, and editorial POV across all channels and business lines
• Contribute to the development of a company-level story that unifies business lines under a coherent mission and positions Redwood as the defining company in domestic battery circularity
• Translate deeply technical work into clear, credible narratives for non-technical audiences without losing precision
• Build the operating system for the marketing function: editorial calendar, campaign frameworks, asset library, analytics stack
• Establish trust and direct working relationships with product, BD, policy, and communications counterparts
• Maintain alignment with leadership on strategic priorities and emerging narrative opportunities
• Partner with PR and communications to coordinate earned media, executive profiling, brand reputation and crisis response

Skills

• 10+ years in B2B product marketing, with at least 3 years leading a team or function
• Deep experience in technical product storytelling — clean energy, advanced manufacturing, industrial tech, defense tech, or similar domains
• Demonstrated ability to build and own full go-to-market strategy, including campaign execution
• Strong writing skills – can draft an executive brief, a customer-facing one-pager, and a conference keynote outline
• Experience marketing to enterprise procurement/BD audiences, government or policy stakeholders, and engineering talent
• Comfort operating without a large team or big agency support

Benefits

• Remote (USA)

Company Overview