Remote Position
[Remote] Junior Media Buyer - Meta Ads
๐ Remote ยท United States
๐ผ Full-time
Note: The job is a remote job and is open to candidates in USA. KittySpout is hiring a Junior Media Buyer to launch and manage paid advertising across Facebook, Google, AppLovin, TikTok, and Snapchat. The role focuses on campaign execution, budget pacing, daily optimization, and improving media-buying processes while working closely with the Head of Growth.
Responsibilities
- Launch every approved ad fast and right, and manage budgets, campaigns and ads across Facebook, Google, AppLovin, TikTok and Snapchat, following our SOPs
- Launch every approved ad fast and right, and manage budgets, campaigns and ads across Facebook, Google, AppLovin, TikTok and Snapchat (about $2.5M+ a month), following our SOPs
- Approved ads launch within 24 hours, correctly named and formatted - time from strategist handover to live (Asana, AdManage)
- Budgets are surfed and scaled every couple of hours across every channel - spend pacing vs plan by channel (ad platforms, Northbeam)
- Ads and campaigns are optimised daily and spend and CPA targets are hit consistently - spend vs plan and nCPA by channel (Northbeam)
- Every account is checked daily and big changes are logged - daily account check, Northbeam comments log
- Media buying processes are written down - SOPs written and kept up to date, so daily admin can be delegated or automated
- Launch approved ads, Trybe creator ads, landing pages and funnel tests every day - on time and launch-ready
- Manage budgets, campaigns and ads across Facebook, Google, AppLovin, TikTok and Snapchat
- Surf and scale budgets every couple of hours, and run the daily budget reset at about 2am EST
- Check every ad account daily in Northbeam, optimise to our SOPs and log big changes
- Write and improve our media buying SOPs so daily admin can be delegated or automated
- Learn from the Head of Growth every week and apply the feedback the next day
- Launching - Launch ads daily from the Asana launch tasks using AdManage and Claude, launch Trybe creator ads, landing pages and funnel tests, relaunch ads into new ad accounts and create new Facebook pages when strategists request them. Send back anything that isn't launch-ready
- Budgets and campaigns - Manage budgets, campaigns and ads across Facebook, Google, AppLovin, TikTok and Snapchat, surf and scale budgets every couple of hours, and run the daily budget reset at about 2am EST
- Daily optimisation - Check all ad accounts daily in Northbeam, optimise ads and campaigns to our SOPs, and log big account changes in the Northbeam comments
- SOPs and systems - Write SOPs for media buying so the daily admin can be delegated or automated, and update them after each learning from the Head of Growth
- Learning and reporting - Post daily priorities, hold a weekly 1:1 with the Head of Growth to review account decisions, update the department KPIs weekly and attend the Thursday performance marketing call
Skills
- Fluent in English
- About 2 years (1-3) of hands-on Meta media buying is a must - Facebook is your main specialty and you understand it well
- You get naming and formatting right every time
- You do the daily checks and budget resets every day, without being chased
- You learn quickly, ask for the why behind each decision, take feedback well and apply it the next day. No ego
- You want to work side by side with a senior buyer and see this as the start of a path to Head of Paid/Growth
- Comfortable with Meta Ads Manager, and quick to pick up AdManage, Northbeam, Asana and AI tools like Claude
- Excellent cultural fit as per our values above
- About 2 years (1-3) of Meta media buying, with Facebook as their main specialty
- Experience on Google, TikTok, AppLovin or Snapchat; Shopify DTC or pet brand experience
Benefits
- Fully remote
- Work directly with the Head of Growth and learn from them day in, day out
- Weekly 1:1 with the Head of Growth to review account decisions
Company Overview