[Remote] Media Buyer

Note: The job is a remote job and is open to candidates in USA. Blueprint DTC hires a Media Buyer to plan, execute, and optimize paid media campaigns for ecommerce and direct-to-consumer clients. The role manages budgets across digital platforms, analyzes performance, tests audiences and creatives, and recommends improvements to return on ad spend while collaborating with internal teams and clients.

Responsibilities

• The Media Buyer at Blueprint DTC is a full-time remote role responsible for planning, executing, and optimizing paid media campaigns for ecommerce and DTC clients
• Day-to-day tasks include developing media plans, managing budgets across platforms (such as Meta, Google, TikTok, and other digital channels), monitoring campaign performance, and adjusting strategies to meet key performance indicators
• The person in this role will analyze data and reporting to identify trends, test new audiences and creatives, and provide clear recommendations to improve return on ad spend
• Collaboration with account managers, creative teams, and clients is required to align media strategy with brand goals and marketing objectives
• The Media Buyer will also stay current on platform updates and industry best practices to ensure campaigns remain competitive and compliant

Skills

• Strong media planning and media buying skills, with experience managing budgets and campaigns across multiple digital platforms
• Solid analytical skills to interpret performance data, optimize campaigns, and make evidence-based decisions
• Ability to develop and execute media strategy that aligns with ecommerce and DTC growth objectives
• Clear and professional communication skills for collaborating with internal teams and clients and presenting campaign results
• Comfort working in a fast-paced, remote environment with strong time management and organizational skills
• Bachelor's degree in Marketing, Advertising, Business, or a related field, or equivalent practical experience
• Experience with performance marketing tools and ad platforms (e.g., Meta Ads Manager, Google Ads, TikTok Ads, analytics tools) is highly beneficial
• Prior experience in ecommerce or DTC brands, and familiarity with metrics such as ROAS, CPA, and LTV, is preferred

Benefits

• Full-time remote role in a remote-first environment, with flexibility and autonomy

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