[Remote] Product Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Honeycomb is hiring a Product Marketing Manager to support and execute marketing across its observability products. The role focuses on messaging, launches, content, sales enablement, competitive intelligence, customer insights, and measuring outcomes.

Responsibilities

• Messaging and positioning: Write and maintain messaging for features and product areas, from the one-sentence version an engineer reads on a web page to the slide a sales engineer uses in a technical conversation. Keep it accurate and grounded in what the product actually does
• Launches: Run launch execution for small and mid-sized releases and support the larger ones. Build the plan, write the assets, coordinate Product, Marketing, Sales Engineering, and Customer Success, and report on how the launch performed
• Content: Produce the practical material that helps people evaluate and adopt Honeycomb: blog posts, solution briefs, web copy, demo scripts, FAQs, and customer-facing one-pagers
• Sales enablement: Equip the field with what they need to run a good conversation, including pitch narratives, objection handling, battlecards, and release updates. Join customer calls, listen to recorded ones, and fix the material that isn't landing
• Competitive and market intelligence: Track the observability market and competitor moves. Maintain competitive assets and keep them current and honest, so the field trusts them
• Voice of customer and proof points: Talk to customers and prospects, turn what you hear into case studies, quotes, and proof points, and bring the patterns back to Product and Marketing
• Measurement: Help define what success looks like for your work, pull the data, and share what you learn, including the things that didn't work

Skills

• 2 to 5 years of experience in product marketing, or in a closely adjacent go-to-market role such as content marketing, sales engineering, technical writing, developer relations, or product management, with at least some of it in B2B SaaS
• Strong writing
• Curiosity about technical products and the patience to learn how they work
• You ask engineers questions until you actually understand the answer, and you are comfortable in a product that assumes a technical user
• Passion about the team winning: Sales, marketing, and product teams will depend on you to succeed
• You're not simply an order taker: you look for the smart solutions and don't wait to be asked
• The ability to run a project across teams without formal authority: setting a timeline, chasing the open items, and telling people clearly when something has slipped
• Comfort with ambiguity and a bias toward shipping
• Willingness to use data to decide and to evaluate your own work honestly
• Demonstrated experience applying AI tooling in your work
• Please note we cannot currently sponsor or support visa transfers at this time
• Exposure to observability, developer tools, distributed tracing, OpenTelemetry, platform engineering, or reliability and SLO practices
• Experience marketing to engineers as the primary audience
• Hands-on familiarity with AI and LLM tooling, including coding agents and MCP-based workflows
• Experience with webinars, conference talks, or community programs
• Experience working in a fully distributed company

Benefits

• A stake in our success - generous equity with employee-friendly stock program
• Time to recharge with unlimited PTO
• A distributed-first mindset and culture (really!)
• Home office, co-working, and internet stipend
• Full benefits coverage for employees, with additional coverage available for dependents
• Up to 16 weeks of paid parental leave, regardless of path to parenthood
• Annual development allowance

Company Overview