[Remote] Regional Sales Manager - Bay Area, CA

Note: The job is a remote job and is open to candidates in USA. Treasury Wine Estates is a global wine company focused on cultivating value through its brands, people, and environment. The Regional Sales Manager will lead sales execution across Northern California, manage distributor and customer relationships, and develop a field sales team to drive distribution, depletion, market share, and business growth.

Responsibilities

• Lead, coach, and develop a team of sales professionals, fostering a high-performance and accountable culture
• Deliver sales, distribution, depletion, and market share goals throughout Northern California
• Build strong relationships with distributor leadership, distributor sales teams, and key trade accounts
• Develop and execute market plans that focus resources on the highest-impact opportunities
• Drive distributor performance against goals for distribution, pricing, promotional activity, and execution standards
• Lead market activations, wine dinners, trainings, and customer events that build brand awareness and sales
• Analyze sales performance, market trends, and competitive activity to identify growth opportunities and recommend action plans
• You are a proven sales leader who thrives in a fast-paced, relationship-driven environment. You combine strong commercial acumen with a passion for developing people, building distributor partnerships, and delivering measurable business results
• You have experience leading, coaching, and motivating a field sales team
• You have 5+ years of sales leadership experience in wine, beverage alcohol, or consumer packaged goods
• You have a strong understanding of the U.S. three-tier system and distributor management
• You excel at building credibility and influencing distributor partners, customers, and cross-functional stakeholders
• You use data and market insights to identify opportunities and drive business growth
• You are a confident communicator, presenter, and negotiator
• You are willing and able to travel regularly throughout Northern California

Skills

• You are a proven sales leader who thrives in a fast-paced, relationship-driven environment
• You combine strong commercial acumen with a passion for developing people, building distributor partnerships, and delivering measurable business results
• You have experience leading, coaching, and motivating a field sales team
• You have 5+ years of sales leadership experience in wine, beverage alcohol, or consumer packaged goods
• You have a strong understanding of the U.S. three-tier system and distributor management
• You excel at building credibility and influencing distributor partners, customers, and cross-functional stakeholders
• You use data and market insights to identify opportunities and drive business growth
• You are a confident communicator, presenter, and negotiator

Benefits

• Competitive vacation, sick leave, and 12 paid holidays, plus a “TWE4ME Day” – a day to spend however you choose.
• Generous paid parental and caregiver leave.
• 2 paid volunteer days each year.
• Hybrid and custom schedules available for certain roles.
• Medical, dental, and vision coverage, free mental health support, and an award-winning wellness program.
• 401(k) with company match; 100% vested from day one. Regular full- and part-time employees are eligible after 60 days of employment.
• Exclusive employee pricing on wines, plus a generous product allowance.
• Recognition and rewards, including fun rewards.
• May be eligible for incentive compensation, bonuses, and commissions.

Company Overview