Remote Position

[Remote] Senior Media Buyer (LATAM)

🌍 Remote Β· United States πŸ’Ό Full-time

Note: The job is a remote job and is open to candidates in USA. Advantage HQ is seeking a Senior Media Buyer to own growth across a portfolio of e-commerce clients. The role develops paid media strategy, drives account performance, leads testing, partners with creative and cross-functional teams, and serves as a strategic client partner.

Responsibilities

  • You will develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels
  • You will determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth
  • You will balance short-term performance with the longer-term goal of building a scalable acquisition engine
  • You will work closely with Media Analysts to monitor performance, identify trends, diagnose problems, and make decisions that improve efficiency and growth
  • You will be accountable for understanding the reasons behind performance changes, not simply reporting what happened
  • You will know when to scale, when to test, when to pull back, and when the problem sits outside the media account itself
  • You will analyze the broader customer journey and identify opportunities across the funnel
  • This may include landing pages, conversion rates, offers, pricing, checkout experience, creative, customer retention, and post-purchase behavior
  • You will work with cross-functional teams to turn these insights into practical recommendations for clients
  • You will develop a structured testing roadmap across audiences, creative, offers, messaging, campaign structures, and other growth levers
  • You will evaluate test results based on business impact and use those learnings to inform future strategy
  • You will avoid testing for the sake of activity and focus on experiments that can meaningfully improve performance
  • You will work closely with Creative Strategists to identify creative opportunities based on media performance, customer behavior, and market insights
  • You will help translate performance data into clear creative briefs and recommendations and use creative performance to inform future media strategy
  • You will serve as a strategic partner to your clients, building relationships based on trust, expertise, and results
  • You will lead strategic conversations, present performance insights, explain recommendations clearly, and help clients understand the decisions behind the strategy
  • You will be comfortable challenging a client's assumptions when the data supports a different direction
  • You will continuously look for opportunities to increase client growth and account value
  • This could include new channels, new audiences, new offers, creative opportunities, funnel improvements, or changes to the broader acquisition strategy
  • You are expected to bring ideas to the table rather than waiting for direction

Skills

  • 6+ years of experience in paid media, performance marketing, growth marketing, or a related field
  • Significant experience managing e-commerce clients is required
  • Strong hands-on experience with Meta, Google, and TikTok, with additional platform experience such as Snapchat or X being valuable
  • Experience managing significant advertising budgets
  • Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
  • Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
  • Experience with creative testing, offer testing, and landing page or funnel optimization
  • Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
  • Strong client-facing and presentation skills
  • Experience creating and presenting strategic recommendations to senior stakeholders
  • Strong analytical, problem-solving, and communication skills

Benefits

  • Performance bonus
  • Equity
  • Fully remote; open to candidates globally
  • Access to experienced media, creative, growth, and technology teams, as well as proprietary data and tools such as Meteoric AI
  • For the right person, a path into media leadership, strategy, or broader growth responsibilities

Company Overview

  • Advantage HQ (formerly BM Digital) is a tech-enabled growth firm helping leading brands scale profitably and predictably. It was founded in undefined, and is headquartered in San Francisco, California, USA, with a workforce of 201-500 employees. Its website is https://www.bmdigital.io.
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