[Remote] Technical Product Manager, CRM & Communications Platform

Note: The job is a remote job and is open to candidates in USA. Outside is hiring a Technical Product Manager to own its CRM and communications platform, currently HubSpot. The role sets platform strategy, governance, data flows, integrations, reporting, and operating standards, with a focus on reliable, compliant messaging and deliverability across brands and channels.

Responsibilities

• Own the CRM/ESP platform and its architecture: segmentation and data model, platform limits, and the standards teams follow to use it well
• Define the governance that keeps messaging scalable and compliant across brands: consent, opt-in/opt-out, channel and topic preferences, dedup, frequency capping, sender/domain governance, approval paths
• Partner with Engineering on the customer data, events, attributes, and integrations that power communications, and make sure data flows are reliable and validated
• Own messaging health and deliverability: define the metrics and monitoring for send volume, delivery, bounces, complaints, unsubscribes, audience changes, and event failures, investigate anomalies, and protect sender reputation before small issues become big ones
• Run hands-on analysis on messaging and customer data to find gaps, test hypotheses, and decide what to fix first
• Audit the current CRM/ESP and vendor landscape, support vendor evaluation, and help lead any migration or consolidation effort end to end
• Build the governance and platform foundation so it extends cleanly from email to push, in-app messaging, SMS, and other direct-to-user channels
• Serve as the primary product partner across Brand, Marketing/Growth, Engineering, Sales, and Legal — flag risk early, make evidence-based recommendations, drive alignment
• Create and maintain documentation for platform flows, policies, integrations, event definitions, and operating processes

Skills

• 5+ years in a formal product management role, OR a combination of deep hands-on CRM/ESP experience (e.g., ~10 years) plus 2+ years in a PM role
• Hands-on expertise with an ESP/CRM platform (HubSpot, Braze, Iterable, Customer.io, Salesforce Marketing Cloud, or similar)
• Email deliverability expertise. You've diagnosed and fixed real deliverability problems, not just learned the terms. You understand authentication (SPF, DKIM, DMARC), sender and domain reputation, domain and IP warm-up, bounce and complaint handling, mailbox provider requirements such as Gmail and Yahoo bulk-sender rules, suppression, list hygiene, and unsubscribe and preference management. You know how to monitor inbox health and catch issues early
• Working knowledge of privacy and consent regulations relevant to messaging (GDPR, CCPA/CPRA, CAN-SPAM)
• Direct experience owning communications governance — consent/opt-in, preferences, suppression, dedup, frequency capping, sender/domain governance — not just executing within someone else's rules
• Strong strategic thinking — able to connect business goals, customer experience, technical constraints, and operational risk into clear product decisions
• Technical fluency to work effectively with Engineering on integrations, data flows, APIs, and system dependencies, without needing to write production code
• Deep analytical fluency. You form clear hypotheses and test them yourself, pulling and analyzing data hands-on with SQL, spreadsheets, BI tools, or AI-assisted analysis rather than waiting on an analyst. You can take a messy question like "why did engagement drop on one brand?", break it down, find the root cause, and turn it into a recommendation backed by evidence. You define success metrics and separate real signal from noise
• End-to-end execution discipline across multiple parallel workstreams
• High ownership — you move work forward without perfect direction and bring others along
• Fluency with AI tools as part of your everyday workflow — research, documentation, analysis, acceleration
• Experience with multi-channel messaging beyond email — push, in-app, or SMS
• Platform migration or vendor consolidation leadership

Benefits

• This is a fully remote role
• Additional compensation may include a bonus or commission
• Health care
• Vision
• Dental
• Retirement
• Flexible Time Away
• Sick leave

Company Overview

Company H1B Sponsorship