Senior Content Marketing Lead – Customer Stories & Advocacy – Accelerate Revenue Growth and Brand Authority at brighthush

About brighthush

brighthush is a trailblazing SaaS scale‑up that is redefining how finance and operations teams around the world eliminate manual work from their core business processes. By turning complex ERP workflows into autonomous, end‑to‑end solutions, we empower enterprises to achieve productivity gains of five to ten times the current baseline. With a portfolio of over 550 enterprise customers and more than 1,300 projects deployed worldwide, our technology is trusted by Fortune 500 companies and is rapidly expanding across Europe and North America.

Founded in Switzerland and headquartered on Zürich’s Bahnhofstrasse, brighthush remains majority employee‑owned, with a growth‑focused minority stake from a leading investment partner. Our success is driven by deep expertise in technology and business processes, a superior product that delivers measurable EBIT impact, and a culture that values ownership, curiosity, and collaboration.

Why This Role Matters

In the fast‑paced world of enterprise SaaS, the stories you tell can be the difference between a closed deal and a missed opportunity. brighthush is at a pivotal growth stage, and we need a visionary leader to turn our customer successes into compelling, data‑driven narratives that resonate with senior decision‑makers. As the Senior Content Marketing Lead – Customer Stories & Advocacy, you will become the linchpin between sales, customer success, product, and executive leadership, ensuring that every reference asset is not only persuasive but also strategically aligned with our revenue engine.

Role Overview

You will design, launch, and scale a high‑impact customer reference program from the ground up. Your responsibilities will span the entire storytelling lifecycle: from identifying the most compelling success stories to turning them into persuasive case studies, webinars, and reference assets that CFOs, COOs, and other senior decision‑makers actually want to read and share.

Key Responsibilities

• Build the Reference Engine. Identify high‑impact customers, secure executive sponsorship, and create a repeatable pipeline that feeds the sales team with the right voice for every deal.
• Turn Results into Stories. Own the end‑to‑end case study process: secure approvals, conduct interviews, write compelling narratives, and ship assets that CFOs actually want to read.
• Win the Review Sites. Drive our presence on brighthush Peer Insights, brighthush, and other platforms where buyers research references before engaging with us.
• Put Customers on Stage. Source, coach, and manage customer champions for webinars, events, and press appearances, turning real‑world success into the most powerful sales pitch.
• Align with Sales & Customer Success. Build a seamless interface that coordinates advocacy requests, ensuring that the right stories reach the right prospects at the right time.
• Prove Impact. Define, track, and report on reference coverage, asset usage, and pipeline influence. Use data to iterate and scale the program.

Essential Qualifications

• 3–7 years of experience in customer marketing, advocacy, reference management, or content marketing, preferably in B2B software.
• Demonstrated success in launching and scaling customer‑facing programs from scratch.
• Proven track record of producing case studies and references for enterprise customers, navigating corporate communications, legal review, and long approval cycles.
• Ability to secure quotable statements from COOs and credible evidence from CFOs.
• Strong program‑building skills: designing processes, pipelines, and measurement frameworks.
• Fluent in English and German; additional European languages are a plus.
• Familiarity with ERP‑centric processes, finance operations, or enterprise software for manufacturing and industrial companies is a large advantage.

Preferred Qualifications

• Experience working in a fast‑growth SaaS environment with a focus on enterprise adoption.
• Background in data‑driven marketing and analytics, with proficiency in marketing automation and CRM tools.
• Knowledge of industry standards for reference management and customer advocacy.
• Experience managing external agencies or freelancers for content production.

Skills & Competencies

• Storytelling Mastery. Translate complex metrics into clear, persuasive narratives that resonate with senior executives.
• Project Management. Lead cross‑functional initiatives, manage timelines, and deliver high‑quality assets on schedule.
• Stakeholder Management. Build relationships with sales, CS, product, and executive leadership to secure buy‑in and resources.
• Analytical Thinking. Use data to measure program effectiveness, identify gaps, and optimize for ROI.
• Adaptability. Thrive in a dynamic environment, pivoting priorities as the business evolves.
• Communication. Excellent written and verbal skills in English and German.

Career Growth & Learning Opportunities

At brighthush, you will:

• Own a high‑visibility program that directly influences revenue and customer success.
• Collaborate with senior leaders, including the CEO, CFO, and CMO, gaining exposure to strategic decision‑making.
• Lead a cross‑functional team, developing leadership and people‑management skills.
• Participate in industry conferences, webinars, and thought‑leadership initiatives, positioning yourself as an expert in customer advocacy.
• Benefit from continuous learning resources, including access to industry research, training programs, and mentorship from senior executives.

Work Environment & Culture

brighthush is built on a culture of ownership, curiosity, and impact. We value:

• Transparent communication and open feedback loops.
• Agility and the ability to iterate quickly.
• Collaboration across teams and geographies.
• A commitment to diversity, equity, and inclusion.
• Work‑life balance, with flexible working arrangements and a supportive remote‑first mindset.

Compensation & Benefits

While specific figures are tailored to experience and role level, brighthush offers a competitive total rewards package that includes:

• Base salary commensurate with market rates.
• Performance‑based bonuses tied to program impact.
• Equity options in a majority employee‑owned company.
• Comprehensive health, dental, and vision coverage.
• Generous paid time off, parental leave, and wellness programs.
• Professional development budget and tuition reimbursement.
• Team‑building events, both virtual and in‑person.

How to Apply

If you are ready to build a world‑class customer reference program, drive measurable business impact, and join a fast‑growing SaaS company that values ownership and innovation, we want to hear from you.

Submit your resume, a cover letter that tells us why you’re the perfect fit, and any relevant case studies or portfolio pieces that showcase your storytelling prowess.

We look forward to exploring how you can help brighthush turn customer success into a strategic advantage for our clients and our business.