Senior Customer & Field Marketing Manager – B2B SaaS Healthcare IT – Remote US

About brighthush

brighthush is a trailblazer in the health‑IT ecosystem, delivering cutting‑edge clinical communication and physician scheduling solutions that transform how care teams collaborate. Since our founding in 1997, we have grown from a niche startup to a global leader, now serving over 30,000 customers—including private practices, hospitals, and health systems—across North America and beyond. With a portfolio that blends robust scheduling engines, real‑time messaging, and AI‑powered workflow automation, brighthush is at the forefront of accelerating speed to care and reducing provider burnout.

Our mission is simple yet powerful: to accelerate speed to care by optimizing provider schedules and routing communications to the right place at the right time in any care setting. By enabling real‑time information sharing, building smarter schedules, and automating critical clinical workflows, we help our customers advance patient outcomes and improve clinician well‑being.

Industry recognition speaks for itself. In 2026, we were named the highest in execution and furthest in vision in Gartner’s Magic Quadrant for Clinical Communication and Collaboration, solidifying our position as the segment leader. We also earned two Best in KLAS awards that same year—one for physician scheduling and another for ambulatory clinical communications—bringing our total to 11 Best in KLAS accolades over the past nine years.

Role Overview

As the Senior Customer & Field Marketing Manager at brighthush, you will be the linchpin that connects our customers, sales, and customer success teams. You will own the end‑to‑end customer marketing strategy, field execution, and advocacy programs that drive expansion, retention, and brand advocacy. Your work will directly influence the pipeline, revenue, and the overall customer experience.

Key Responsibilities

• Sales Enablement
  • Create compelling, data‑driven sales decks and collateral tailored for enterprise engagements.
  • Operationalize the master pitch and battlecards, ensuring all reps are fully onboarded and equipped.
  • Act as the bridge between marketing’s narrative and the real‑world messaging delivered by the sales team.
• Field & Event Execution
  • Plan, coordinate, and execute events scoped by segment owners—booths, on‑site meetings, and post‑event follow‑ups.
  • Measure ROI and optimize pre‑ and post‑event motions in partnership with Sales and Customer Success.
• References, Case Studies & Advocacy
  • Build and manage a robust reference and advocacy program, recruiting champions and turning outcomes into proof.
  • Collaborate with Content to produce outcome data and produce high‑impact case studies.
• Field Enablement
  • Develop field‑specific enablement materials that align with PMM’s core positioning.

What You Don’t Own

• New‑logo demand creation—handled by segment owners.
• Event thesis and selection—segment owners decide; you execute.
• Core positioning and battlecards—managed by PMM.

Key Performance Indicators

• Expansion pipeline influence in partnership with Customer Success.
• Net revenue retention contribution from marketing initiatives.
• Event execution ROI—pipeline and qualified meetings per event, on budget.
• Proof production—references and case studies created.
• Field contribution to the acute pipeline supporting ABM motion.

Essential Qualifications

• 4+ years of experience in customer marketing, field marketing, or B2B SaaS events; healthcare IT is a plus.
• Proven ability to run simultaneous programs without compromising quality.
• Strong partnership skills with Sales and Customer Success teams.
• Track record in building and scaling reference and advocacy programs.
• AI‑first mindset for scaling field and customer content.
• Willingness to travel up to 25% of the time.

Preferred Qualifications

• Experience building a customer advocacy or reference program from scratch.
• Experience supporting due diligence with customer proof points.

Skills & Competencies

• Strategic thinking with a data‑driven approach.
• Excellent written and verbal communication.
• Project management and cross‑functional collaboration.
• Proficiency with marketing automation, CRM, and analytics tools.
• Adaptability in a fast‑paced, evolving environment.

Career Growth & Learning Opportunities

At brighthush, we believe in nurturing talent and fostering continuous learning. As a Senior Customer & Field Marketing Manager, you will:

• Lead high‑impact projects that shape the future of our product and go‑to‑market strategy.
• Mentor junior marketers and share best practices across the organization.
• Participate in leadership development programs and cross‑functional initiatives.
• Access to industry conferences, workshops, and internal knowledge‑sharing sessions.

Work Environment & Culture

Our culture is built on transparency, collaboration, and innovation. We are a remote‑first organization that values flexibility, autonomy, and work‑life balance. You will work alongside a diverse team of engineers, product managers, sales leaders, and customer success experts—all dedicated to delivering world‑class solutions to our customers.

Compensation & Benefits

We offer a competitive salary range of $75,000–$85,000 USD per year, with compensation tailored to your experience, skills, and potential for growth. In addition to base pay, you will receive:

• Health, Dental, Vision, Life, and Disability insurance options available from day one.
• 401(k) plan with company match and immediate vesting.
• 17 company holidays, 2 floating holidays, and a generous paid time off policy.
• Remote‑first work environment with flexible scheduling.
• Internal advancement opportunities and a clear career ladder.
• Access to cutting‑edge tools, AI‑powered marketing platforms, and continuous learning resources.

How to Apply

Ready to make a tangible impact on the future of healthcare communication? Apply now and join a team that is redefining the way clinicians collaborate and patients receive care.

Closing

At brighthush, we are not just building products; we are building a healthier future for clinicians and patients alike. If you are passionate about customer success, thrive in a fast‑moving SaaS environment, and want to be part of a mission‑driven team that values growth, transparency, and innovation, we want to hear from you. Join us and help accelerate speed to care for millions of patients worldwide.