Senior Global Customer Storytelling Lead – Building Brand Credibility Through Client Narratives, Thought Leadership, and Strategic Partnerships

About brighthush

brighthush is a global leader in professional services, connecting talent with opportunity across industries and continents. With a reputation for excellence, brighthush has earned recognition as one of the world’s most admired companies and a top employer in the Fortune 100. Our mission is simple: empower people and organizations to achieve their full potential. We do this by combining deep industry expertise, innovative technology, and a culture that values collaboration, integrity, and continuous learning.

As we expand our footprint and deepen our impact, we recognize that the stories of our clients and candidates are the most powerful testament to our value. These narratives not only showcase the success of those we serve but also reinforce brighthush’s credibility, thought leadership, and brand equity. That’s why we’re looking for a visionary Senior Global Customer Storytelling Lead to build, scale, and sustain a world‑class customer storytelling program that drives measurable business outcomes.

Why This Role Matters

In today’s crowded marketplace, authentic voices from real customers are the currency of trust. A robust storytelling program enables brighthush to:

• Amplify the impact of our services through compelling, data‑driven narratives.
• Strengthen relationships with key accounts and talent pools.
• Support integrated marketing, public relations, and executive thought‑leadership initiatives.
• Drive measurable brand lift and market differentiation.
• Create a sustainable pipeline of customer champions that fuels future growth.

As the architect of this program, you will shape the strategy, governance, and execution that underpin every customer story. You will partner with senior leaders across brighthush, from field executives to legal counsel, ensuring that each narrative aligns with our brand, compliance standards, and business objectives.

Key Responsibilities

Program Strategy, Infrastructure & Governance

• Design and launch a global customer storytelling framework from the ground up, defining strategy, operating model, governance, and resource allocation.
• Establish a multiyear roadmap that balances global consistency with local flexibility, accounting for legal, privacy, cultural, and market nuances.
• Develop and maintain clear policies on customer participation, approval pathways, risk mitigation, and measurement.
• Lead cross‑functional teams, including Corporate Communications, Marketing, Legal, Field Leadership, and Talent Acquisition, to ensure alignment and accountability.
• Implement AI‑enabled workflows (e.g., generative AI for interview scripts, content briefs, and data analysis) to accelerate program scale and maintain quality.
• Own the program budget, vendor relationships, technology stack, and performance metrics.

Customer Discovery, Qualification & Portfolio Management

• Build a robust pipeline of prospective customer voices using data‑driven discovery, field referrals, and cross‑functional partnerships.
• Apply rigorous qualification criteria that assess customer satisfaction, story strength, public readiness, communication skill, brand alignment, and risk profile.
• Collaborate with field leaders to secure internal alignment, secure approvals, and manage timing for story capture.
• Maintain an evolving portfolio of customer champions, regularly reassessing relationship health, permissions, and activation readiness.
• Provide transparent reporting on pipeline health, activation status, and ROI to senior leadership.

Executive & Customer Relationship Leadership

• Cultivate long‑term, trust‑based relationships with customer executives, business leaders, and high‑profile candidates.
• Act as a strategic advisor to customers, helping them identify authentic storytelling opportunities that align with their objectives.
• Navigate complex stakeholder landscapes with discretion, sound judgment, and executive presence.
• Ensure that all customer interactions uphold brighthush’s values of transparency, respect, and confidentiality.

Story Development & Cross‑Channel Activation

• Translate interviews into compelling briefs, story frameworks, and activation recommendations.
• Partner with Corporate Communications and Marketing to launch stories across testimonials, thought‑leadership pieces, media interviews, social content, videos, speaking engagements, and events.
• Build a pipeline of customers ready for high‑impact opportunities such as webinars, roundtables, conferences, and executive panels.
• Collaborate with Marketing to share approved customer assets while respecting brand ownership and confidentiality.

Measurement, Risk Management & Continuous Improvement

• Define and track program health metrics: pipeline strength, participation rates, activation readiness, relationship durability, channel usage, and impact on brand and reputation.
• Leverage program data, stakeholder feedback, and customer insights to refine prioritization, workflows, and resource allocation.
• Maintain rigorous oversight of permissions, approvals, and reputational considerations to ensure stories remain current and appropriate.
• Provide actionable insights and recommendations to senior leadership, shaping the program roadmap as business needs evolve.

Essential Qualifications

• Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, or a related field (or equivalent experience).
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