Senior GoHighLevel Automation & Customer Support Specialist – Gym & Fitness Lead Generation, Retention & Member Experience – Remote (Colombia) – brighthush

About brighthush

brighthush is a forward‑thinking, technology‑driven partner that empowers fitness businesses to thrive in a digital world. We specialize in building end‑to‑end automation systems that turn curious leads into loyal members, streamline member communication, and drive sustainable revenue growth. Our mission is simple: give gym owners and fitness studios the tools they need to focus on what they do best—helping people transform their lives—while we handle the complex, repetitive tasks that keep the business running smoothly.

Why This Role Matters

In the fast‑paced fitness industry, every interaction counts. From the first ad click to the last class reminder, each touchpoint is an opportunity to convert, retain, and delight members. As the GoHighLevel (GHL) Specialist at brighthush, you will be the linchpin that connects technology, strategy, and people. You will design, build, and maintain the automation workflows that power our gym client’s entire customer journey, while also serving as the frontline support champion for the gym’s owner and staff.

Key Responsibilities

Automation Design & Implementation

• Lead Nurture Workflows: Create lightning‑fast SMS and email sequences that capture leads, schedule trial classes, and follow up with prospects who haven’t booked.
• Member Journey Automation: Build reminders for classes, appointments, and no‑shows; automate onboarding for new members; and set up milestone check‑ins that keep members engaged.
• Retention & Reactivation Campaigns: Develop targeted campaigns for lapsed, frozen, or expiring memberships, including win‑back offers and payment reminders.
• Pipeline & Calendar Management: Configure pipelines, calendars, forms, surveys, landing pages, custom fields, and tags to ensure data flows seamlessly.
• Email & SMS Campaigns: Craft and send promotions, challenges, events, and monthly newsletters that resonate with the gym’s audience.
• Review & Referral Automation: Automate review requests and referral programs to boost the gym’s online reputation.
• Integration Architecture: Connect GHL with the gym’s management software, payment processors, and ad lead sources using native integrations, webhooks, or automation platforms.

Customer Support & Training

• First‑Line GHL Support: Act as the primary point of contact for the gym owner and front‑desk staff, resolving issues quickly and efficiently.
• Inbox Management: Respond to member and lead inquiries across SMS, email, and social media DMs within agreed response times.
• Troubleshooting: Diagnose broken workflows, failed sends, calendar sync errors, deliverability problems, and integration failures.
• Staff Training: Conduct live walkthroughs and create short video tutorials that empower staff to use GHL pipelines, conversations, bookings, and reporting.
• Escalation Management: Identify platform‑level bugs or out‑of‑scope requests and communicate clear summaries to the gym owner.

Reporting, Documentation & Continuous Improvement

• Dashboard Creation: Build dashboards that track leads, trial bookings, show rates, membership conversions, and retention metrics.
• SOP Development: Write Standard Operating Procedures and how‑to guides for recurring builds and support issues.
• Account Audits: Identify and clean up broken, duplicate, or unused workflows, and recommend system optimizations.
• Issue Tracking: Log recurring problems and propose automation or process changes that eliminate them at the source.
• AI Utilization: Leverage AI tools to accelerate copywriting, troubleshooting, and documentation.

Essential Qualifications

• GoHighLevel Expertise: Minimum 2 years of hands‑on experience building workflows, pipelines, funnels, and campaigns for live businesses.
• Customer Support Experience: At least 1 year of providing technical or customer support via tickets, live chat, calls, or client success.
• Integration Knowledge: Proficiency with webhooks and automation platforms to connect GHL with other tools.
• AI Fluency: Active use of AI tools (Claude, ChatGPT, Gemini) for building, writing, and troubleshooting.
• Time Zone Compatibility: Ability to work US Eastern Time (EST) business hours from Colombia.
• Communication Skills: Exceptional written and spoken English—clear, friendly, and concise.
• Deliverability Insight: Understanding of email and SMS deliverability, including A2P 10DLC registration.
• Remote Setup: Reliable high‑speed internet and a dedicated workspace.

Preferred Qualifications

• Experience with gyms, fitness studios, or other membership‑based businesses.
• Familiarity with gym management software (Mindbody, ABC Glofox, PushPress, Zen Planner, or similar).
• GoHighLevel Admin certification.
• Knowledge of GHL Conversation AI / AI Employee features.
• Experience running Facebook/Instagram lead‑gen campaigns into GHL.

What Makes a Successful Candidate

We’re looking for someone who can build it right, explain it simply, and fix the root cause—not just the ticket. The ideal candidate:

• Has a proven track record of creating robust GHL automations for live businesses.
• Understands the revenue model of a gym—leads, trials, memberships, and retention.
• Communicates patiently with busy, non‑technical owners and staff, avoiding jargon.
• Is a systems thinker who documents as they go and hates fixing the same problem twice.
• Proactively identifies gaps or inefficiencies and raises them before the owner does.

Career Growth & Learning Opportunities

At brighthush, we believe in nurturing talent and providing a clear path for advancement. As a GHL Specialist, you will:

• Gain exposure to a variety of fitness brands and their unique automation challenges.
• Develop deep expertise in GoHighLevel, AI‑powered customer engagement, and data‑driven decision making.
• Participate in quarterly skill‑building workshops, including advanced automation, AI strategy, and customer success best practices.
• Earn a promotion to Senior Automation Engineer or Customer Success Lead within 12–18 months based on performance.
• Contribute to brighthush’s product roadmap by sharing insights from the front lines.

Work Environment & Company Culture

brighthush thrives on a culture of ownership, transparency, and continuous improvement. We value:

• Clear Ownership: Every team member is empowered to make decisions that benefit the client and the company.
• Proactive Communication: Regular stand‑ups, sprint reviews, and open channels keep everyone aligned.
• Fast‑Moving Innovation: We iterate quickly, test new ideas, and celebrate wins—big or small.
• Remote Flexibility: Work from anywhere in Colombia while staying connected with a global team.
• Inclusive Collaboration: Diverse perspectives are encouraged, and every voice is heard.

Compensation & Benefits

While the exact rate is TBD, we offer a competitive salary that reflects your expertise and experience. In addition to base pay, you will receive:

• Performance‑based bonuses tied to automation adoption and client satisfaction.
• Health, dental, and vision insurance options.
• Flexible paid time off and a generous holiday schedule.
• Access to a curated library of online courses and certifications.
• Monthly wellness stipend to support your physical and mental health.
• Annual team retreats and virtual social events.

How to Apply

Ready to take your automation and customer support skills to the next level? Join brighthush and help shape the future of fitness technology. Submit your resume, a brief cover letter highlighting your GoHighLevel experience, and any relevant portfolio or case studies. We look forward to hearing how you can help us turn leads into lifelong members.

Apply now and become a pivotal part of brighthush’s mission to revolutionize the fitness industry.