Senior Lead Customer Advocacy Manager – APJ Region – Championing Customer Success, Storytelling, and Revenue Growth at brighthush
About brighthush
brighthush is a global trailblazer in intelligent orchestration for DevSecOps, empowering enterprises worldwide to accelerate digital transformation, boost developer productivity, and mitigate security and compliance risks. With a vibrant community of more than 50 million registered users and trusted by over half of the Fortune 100, brighthush is shaping the future of software delivery. Our culture is anchored in continuous learning, data‑driven decision making, and an unwavering focus on customer impact. We embed AI as a core productivity multiplier, encouraging every team member to weave AI into their daily workflows to spark innovation and deliver measurable results.
Role Overview
As the Senior Lead Customer Advocacy Manager for the APJ region, you will be the strategic voice that amplifies the success stories of our most influential customers. You will partner with sales, marketing, product, and customer success teams to identify, nurture, and showcase customer champions across Asia Pacific and Japan. Your work will directly influence pipeline generation, revenue expansion, and brand trust, while ensuring that advocacy initiatives are culturally resonant and scalable across diverse markets.
Why This Role Matters
- Transform complex customer solutions into compelling narratives that drive awareness and demand.
- Build a library of high‑impact case studies, reference programs, and speaking opportunities.
- Align advocacy with regional growth objectives, ensuring measurable influence on pipeline and retention.
- Champion a customer‑centric mindset across the organization, embedding the customer voice into every go‑to‑market plan.
Key Responsibilities
- Own the APJ Advocacy Ecosystem: Manage the end‑to‑end lifecycle of customer stories, reference programs, and proof assets, ensuring a robust pipeline of high‑quality content.
- Build & Nurture Relationships: Engage senior stakeholders across APJ customers, identify advocacy opportunities, and maintain long‑term, mutually beneficial partnerships.
- Strategic Program Design: Develop region‑specific advocacy strategies that align with global priorities while respecting local cultural nuances and market dynamics.
- Cross‑Functional Collaboration: Partner with sales, marketing, product, and customer success to embed customer stories into campaigns, events, and executive engagements.
- Metrics & Impact Measurement: Define, track, and report on advocacy KPIs such as participation rates, reference fulfillment, pipeline influence, and ROI.
- Process Optimization: Create clear intake, fulfillment, and reporting workflows that enable efficient, scalable advocacy operations.
- Continuous Improvement: Leverage customer feedback, program data, and evolving business needs to refine content formats, engagement models, and storytelling techniques.
- Global & Regional Alignment: Coordinate advocacy requests that support both strategic global initiatives and localized regional campaigns.
- Autonomous Execution: Operate effectively in a fully remote, asynchronous environment while maintaining alignment with shared goals and processes.
- Thought Leadership: Represent brighthush at industry conferences, webinars, and panel discussions, positioning the brand as a thought leader in DevSecOps.
- Talent Development: Mentor junior advocacy professionals, fostering a culture of continuous learning and high performance.
What You’ll Bring
- Proven Advocacy Experience: Demonstrated success building or delivering customer advocacy, marketing, or reference programs in enterprise technology or SaaS.
- Storytelling Mastery: A track record of creating impactful customer stories and proof assets, with deep understanding of the reference lifecycle.
- Regional Expertise: Experience coordinating across multiple APJ markets, with sensitivity to cultural, regulatory, and business nuances.
- Influence & Collaboration: Strong cross‑functional collaboration skills, able to influence stakeholders without direct authority.
- Communication Excellence: Ability to engage confidently with executive stakeholders on both business and technical topics.
- Program Management: Exceptional organizational skills, prioritizing competing requests and delivering reliably in a dynamic environment.
- Data‑Driven Mindset: Comfort defining, tracking, and reporting on program performance metrics tied to regional objectives.
- Remote Work Proficiency: Experience working autonomously and asynchronously in a fully remote setting.
- Adaptability & Resilience: Thrive in fast‑changing environments, pivoting strategies based on market feedback and emerging trends.
- AI & Automation Literacy: Familiarity with AI‑driven content creation tools and automation platforms that enhance storytelling efficiency.
Essential Qualifications
- 5+ years of experience in customer advocacy, customer marketing, or related roles within enterprise technology or SaaS.
- Strong portfolio of published customer stories, case studies, or reference programs.
- Experience managing multi‑market advocacy initiatives, preferably across APJ.
- Proficiency with CRM, marketing automation, and content management systems.
- Fluency in English; additional APJ language skills are a plus.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
Preferred Qualifications
- Background in DevSecOps, cloud, or software delivery platforms.
- Experience working with AI‑driven content creation tools.
- Knowledge of APJ market dynamics, regulatory environments, and cultural contexts.
- Experience leading cross‑functional teams in a remote environment.
- Certifications in project management (PMP, Agile, etc.) or marketing analytics.
Skills & Competencies
- Strategic Thinking & Execution
- Stakeholder Management
- Storytelling & Content Creation
- Data Analysis & KPI Reporting
- Project & Program Management
- Cross‑Cultural Communication
- Adaptability & Agility
- AI & Automation Literacy
- Leadership & Mentoring
- Customer‑First Mindset
Career Growth & Learning Opportunities
At brighthush, your career path is defined by the impact you create. As Senior Lead Customer Advocacy Manager, you will:
- Lead a high‑visibility program that directly influences revenue and brand perception.
- Collaborate with senior leaders across sales, marketing, and product, gaining exposure to strategic decision making.
- Mentor junior advocacy professionals and shape the next generation of customer‑centric leaders.
- Access a dedicated Growth & Development Fund for courses, certifications, and conferences.
- Participate in global leadership programs and cross‑regional initiatives.
- Earn recognition through brighthush’s annual Innovation Awards for outstanding advocacy impact.
- Benefit from a structured career ladder that rewards measurable outcomes and leadership potential.
Work Environment & Culture at brighthush
Our culture is built on the following pillars:
- Innovation: We encourage experimentation and reward bold ideas.
- Collaboration: Teams work cross‑functionally, sharing knowledge and resources.
- Inclusivity: Every voice is valued; we celebrate diverse perspectives.
- Continuous Learning: We provide learning resources, mentorship, and career coaching.
- Flexibility: Fully remote work with flexible hours to support work‑life balance.
- Community: Regular virtual town halls, hackathons, and social events foster connection.
- Wellness: Comprehensive wellness programs, mental health resources, and employee assistance initiatives.
Compensation, Perks & Benefits
While specific figures vary by role and location, brighthush offers a competitive total rewards package that includes:
- Competitive base salary and performance‑based bonuses.
- Equity compensation and Employee Stock Purchase Plan.
- Comprehensive health, dental, and vision coverage.
- Generous paid time off, including flexible PTO and holiday calendars.
- Parental leave and family support programs.
- Wellness stipend, mental health resources, and employee assistance programs.
- Learning & development budget for courses, certifications, and conferences.
- Team Member Resource Groups and community events.
- Annual travel stipend for virtual conferences and local meetups.
How to Apply
If you are passionate about amplifying customer success, thrive in a fast‑paced, remote environment, and want to shape the future of software delivery, we encourage you to apply. brighthush values diversity, equity, and inclusion, and we welcome candidates from all backgrounds. Even if you don’t meet every single qualification, we invite you to apply – many of our successful hires bring unique perspectives that enrich our team.
Join brighthush Today
Be part of a company that is redefining how the world builds software. As Senior Lead Customer Advocacy Manager for APJ, you will play a pivotal role in driving revenue, building brand trust, and celebrating the achievements of our customers. Apply now and help us co‑create the future of DevSecOps.
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