Senior Marketing Director
Company Description
Gems Steel Contracting LLC is a Dubai-based steel fabrication and metal works contractor serving commercial, residential, industrial, hospitality, education, healthcare, and government projects across the UAE and the wider Middle East. The company designs, fabricates, and delivers structural steel, metal works, aluminium and glass aluminium systems, stainless steel, ACP cladding, wrought iron, pergolas, canopies, and automation systems with a strong focus on quality, flexibility, and on-time delivery. Gems Steel Contracting LLC is ISO 9001:2015 and ISO 45001:2018 certified, demonstrating its commitment to quality management and health and safety. With in-house fabrication capabilities and proven project experience across diverse sectors, the company offers comprehensive solutions for complex steel and metal works projects. Role Description The Senior Marketing Director is a full-time remote role responsible for leading the overall marketing strategy and execution for Gems Steel Contracting LLC. This role oversees market planning, brand positioning, and integrated marketing campaigns to support business growth across multiple sectors in the UAE and Middle East. The Senior Marketing Director will manage marketing budgets, coordinate digital and offline marketing initiatives, and collaborate closely with sales and operations teams to align marketing activities with business objectives. Day-to-day tasks include conducting market analysis, developing go-to-market plans, guiding content and communications, monitoring campaign performance, and optimizing strategies based on data-driven insights. The role also involves representing the brand in key industry forums and ensuring consistent and professional communication across all channels.
Qualifications
Candidates should possess strong Marketing and Marketing Management skills, with experience leading multi-channel marketing programs. Candidates should possess Market Planning and Market Research skills to design strategies and analyze industry trends and customer needs. Candidates should possess Sales and commercial acumen to align marketing initiatives with revenue and business development goals. Proven experience in senior marketing leadership roles, ideally within construction, engineering, or B2B industrial sectors. Demonstrated ability to develop and execute strategic marketing plans for regional or multi-market operations. Strong analytical, communication, and stakeholder management skills, with the ability to work effectively in a remote environment. Bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree or professional certification is an advantage. Experience managing marketing teams, agencies, and vendors, and proficiency with digital marketing tools and CRM platforms.