Strategic Chief Customer Experience & Growth Officer – Leading Global Digital Banking & Crypto Asset Management at brighthush

About brighthush

brighthush is redefining the future of finance by blending the stability of regulated banking with the innovation of digital assets. Our mission is simple: empower people worldwide to build, protect, and grow wealth in a friction‑free, transparent, and secure environment. With a fully distributed team of over 160 professionals across 50+ countries, we operate on a culture of autonomy, collaboration, and relentless curiosity. Whether you’re a seasoned banker, a product visionary, or a growth strategist, you’ll find a place at brighthush where your impact is felt globally and your career is accelerated.

Position Overview

The Chief Customer Experience & Growth Officer (CCEO) is a pivotal, board‑level role that unites customer strategy, product economics, and growth execution under one visionary leader. Reporting directly to the CEO, the CCEO owns the entire customer lifecycle—from acquisition to retention—while driving the profitability of our balance‑sheet products. This is not a marketing or product‑management role; it is a commercial, finance‑driven function that measures success in assets held, member lifetime value, and margin contribution.

Why This Role Matters

At brighthush, the value we deliver to members is measured by the assets they hold and the returns they earn, not by the number of clicks or transactions. The CCEO will shape the economics of every product, ensuring that every new feature or customer touchpoint is aligned with our financial goals. By integrating growth, client coverage, product design, and mission‑focused product management, the CCEO will create a single, coherent customer organization that delivers measurable, sustainable growth.

Key Responsibilities

• Own the Customer P&L – Drive profitability across retail and institutional segments by managing customer contribution, LTV:CAC, approved‑to‑paid, churn, and net paid‑member growth. Provide transparent, data‑driven forecasts to the Executive Committee and Board.
• Grow Member Assets – Lead the roadmap for balance‑sheet products (savings, lending, structured products, trading). Partner with Finance to price each product, ensuring that economics are front‑loaded and risk‑adjusted.
• Accelerate Member Acquisition – Build a unified growth engine that optimizes audience, lifecycle, and content. Own CAC, approved‑to‑paid, and funnel diagnostics to ensure that every acquisition dollar is justified by LTV.
• Deepen Retention & Upsell – Own churn metrics and client coverage. Champion relationship managers who sell mission products to high‑balance members, feeding demand back into the product roadmap.
• Elevate the Member Experience – Own product design, ensuring a single design system and seamless user journey. Collaborate with Operations to eliminate friction at onboarding, KYC, support, and payments.
• Unify the Customer Organization – Merge Growth, Client Coverage, Mission PMs, and Product Design into a single operating model. Standardize KPIs, frameworks, and career paths to reduce hand‑offs and increase accountability.
• Integrate Regulatory & Crypto Expertise – Translate KYC, AML, and risk appetite into customer‑centric decisions. Work closely with CRO, MLRO, CFO, and engineering to build propositions that satisfy both regulatory and crypto‑native expectations.

Essential Qualifications

• 10+ years of senior commercial or customer leadership (CCO, Chief Growth Officer, Head of Retail/Wealth, or equivalent) in digital banking, fintech, or payments.
• Proven experience owning a customer or product P&L focused on contribution, balances, and margin rather than transaction volume.
• Deep understanding of unit economics, NIM, LTV:CAC, and approved‑to‑paid metrics in a regulated environment.
• Track record of scaling member acquisition, activation, and retention in a KYC‑heavy, compliance‑driven setting.
• Hands‑on experience building crypto‑native propositions (custody, on‑chain flows, Bitcoin‑backed lending, or similar).
• Experience leading product management for balance‑sheet products (savings, lending, structured products) with a finance‑driven pricing model.
• Strong commercial and risk fluency: ability to build a business case that satisfies Finance, Risk, and Compliance in a single meeting.
• Demonstrated ability to diagnose structural problems, build data‑driven solutions, and pivot strategy based on outcomes.

Preferred Qualifications

• Experience in a regulated bank, e‑money institution, or equivalent prudential regime.
• Background in high‑balance or institutional client coverage and relationship‑managed models.
• Prior exposure to building and scaling a customer organization across multiple product lines.
• Experience working in a fully distributed, remote‑first environment with a global team.
• Fluency in multiple languages and cultures, enhancing global customer engagement.

Skills & Competencies

• Strategic Vision – Ability to translate market trends into a cohesive customer strategy that drives growth and profitability.
• Financial Acumen – Mastery of balance‑sheet economics, pricing, and risk‑adjusted returns.
• Data‑Driven Decision Making – Proficiency in analytics, hypothesis testing, and KPI ownership.
• Leadership & Influence – Proven track record of leading cross‑functional teams, building consensus, and driving change.
• Customer‑Centric Mindset – Deep empathy for members, with a focus on delivering tangible value and seamless experiences.
• Regulatory & Compliance Expertise – Understanding of KYC, AML, and prudential requirements in a global context.
• Crypto‑Native Insight – Familiarity with digital asset flows, custody, and the unique risk profile of crypto products.

Career Growth & Learning Opportunities

At brighthush, we believe that the best leaders grow by learning. As CCEO, you will:

• Lead a high‑impact, board‑level function that shapes the entire customer experience.
• Collaborate with senior executives across Finance, Risk, Operations, and Engineering.
• Own a portfolio of products that drive the company’s core revenue streams.
• Mentor and develop a global team of product managers, designers, and client coverage specialists.
• Participate in industry forums, conferences, and regulatory panels to stay ahead of market trends.
• Receive a dedicated learning budget for books, courses, and certifications that align with your growth goals.

Work Environment & Culture at brighthush

Our culture is built on four pillars:

• Autonomy & Accountability – You set your own schedule, work from anywhere, and own the outcomes that matter.
• Collaboration & Transparency – Weekly cross‑functional reviews, open data dashboards, and a single source of truth keep everyone aligned.
• Innovation & Experimentation – We encourage bold ideas, rapid prototyping, and data‑backed pivots.
• Values‑Driven Leadership – Every decision reflects our commitment to fairness, transparency, and ethical conduct.

Our distributed team thrives on regular virtual coffee chats, quarterly all‑hands meetings, and occasional in‑person retreats. We celebrate wins, learn from failures, and continuously iterate on our processes.

Compensation & Benefits

While specific figures vary by experience and location, brighthush offers a competitive total rewards package that includes:

• Base salary commensurate with market standards for senior banking and fintech leaders.
• Performance‑based equity or profit‑sharing that aligns your success with the company’s growth.
• Comprehensive health, dental, and vision coverage.
• Flexible PTO and a generous paid‑time‑off policy.
• Unlimited remote work flexibility and a stipend for home‑office setup.
• Annual learning budget and access to industry conferences.
• Wellness programs, including virtual fitness classes and mental health support.

How to Apply

If you are ready to lead a global customer organization that blends regulated banking with crypto innovation, we want to hear from you. Submit your application through our careers portal and join a team that is shaping the future of finance.

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