Remote Position
[Remote] Field Marketing Manager (Alani Nu)
🌍 Remote · United States
💼 Full-time
Note: The job is a remote job and is open to candidates in USA. Celsius Holdings, Inc. is hiring a Field Marketing Manager for the ALANI NU® brand. The role activates national marketing strategies through local programs that drive brand awareness, product trial, and conversion, while leading regional events, partnerships, and a team of Brand Ambassadors.
Responsibilities
- Implement 360° marketing campaigns aligned with national goals and regional sales strategies
- Build partnerships with local influencers, community leaders, and media outlets
- Develop and manage local sponsorships and sampling opportunities
- Lead high-impact consumer activations and events; measure performance to optimize ROI
- Recruit, train, and lead a team of part-time Brand Ambassadors
- Collaborate with Sales and distributor teams to support in-store visibility and retail success
- Manage regional marketing budgets, product forecasting, and campaign reporting
- Oversee operational logistics, including warehouse space, product inventory, and company vehicle use
- Coordinate with Finance to process invoices and manage expenses
- Support broader marketing and sales initiatives as needed
Skills
- 5+ years in grassroots and brand marketing, preferably in CPG, food, or beverage
- 3+ years in team management or field leadership
- Strong background in community engagement, event marketing, and project management
- Familiarity with regional events and cultural moments that drive brand relevance
- Demonstrated ability to lead teams, manage cross-functional priorities, and deliver under pressure
- Self-motivated with excellent organizational and problem-solving skills
- Strong interpersonal and communication skills
- Comfortable working independently and collaboratively in a dynamic environment
- Valid U.S. Driver's License required
- Applicants must pass an MVR (Motor Vehicle Record) screening
- Valid U.S. driver's license
- Bachelor's degree preferred
- Preferably in CPG, food, or beverage
Benefits
- Comprehensive Medical, Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 10 Vacation days per year subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
- This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).
Company Overview