[Remote] Social Media Manager

Note: The job is a remote job and is open to candidates in USA. Jive PR + Digital is hiring a Social Media Manager to lead organic social strategy and execution for consumer brands. The role owns UGC programs, cultural trend opportunities, performance optimization and reporting, and day-to-day client relationships.

Responsibilities

• Develop and lead organic social strategies across Instagram, TikTok, Facebook, LinkedIn, Pinterest, and emerging platforms that ladder up to client business goals
• Own content calendars from concept to publish, writing platform-native copy and captions in each brand’s voice
• Create on-brand assets in Canva, and write clear, detailed creative briefs for designers on assets that require custom design or motion
• Oversee community management and engagement, ensuring every brand shows up consistently and responsively
• Plan and run UGC campaigns within social, from concept and creator sourcing to briefing, content review, and publishing
• Write UGC briefs that deliver authentic, platform-ready content aligned with campaign objectives
• Manage usage rights and repurpose UGC across owned channels and paid support
• Build a repeatable UGC content engine that keeps client channels fresh and drives engagement and conversion
• Monitor culture, trends, memes, and platform features daily, and identify trendjacking opportunities that fit each brand
• Move quickly from idea to approval to post so clients show up in the conversation while it still matters
• Bring proactive, culturally relevant ideas to clients that resonate with millennial and Gen Z audiences
• Optimize content for views and engagement by testing hooks, formats, lengths, captions, audio, and posting times, and apply what works to future content
• Understand how each platform’s algorithm distributes content, and adjust strategy to maximize reach, watch time, and retention
• Track views, reach, engagement rate, watch time, saves, shares, and follower growth across organic social and UGC
• Build and present monthly client reports that connect performance to business goals, with clear insights, wins, and recommended next steps
• Use native analytics and social reporting tools to monitor performance in real time and course-correct quickly
• Serve as the day-to-day lead for client relationships, building strong rapport and trust
• Anticipate challenges and solve problems with clear, confident recommendations
• Mentor and guide coordinators, and contribute to internal process improvements

Skills

• 4+ years of agency experience in social media management (minimum)
• Based in the US or Canada and authorized to work there
• Proven experience planning and running UGC campaigns within social, including briefing creators and managing usage rights
• A proven track record of growing views and engagement, with a strong understanding of platform algorithms, hooks, and retention
• Experience building and presenting client-ready performance reports that turn data into clear recommendations
• Advanced Canva skills, plus experience briefing designers on custom assets
• A track record of trendjacking and moving at the speed of culture for millennial and Gen Z consumer brands
• Excellent client rapport, with strong communication and presentation skills
• Sharp problem-solving skills and the ability to stay calm and decisive under tight timelines
• Organized and detail-oriented, with the ability to manage multiple clients at once
• Familiarity with CapCut, social scheduling and analytics tools, Notion, and Google Drive

Company Overview