Senior Manager, Customer Insights & Market Intelligence – Driving Data‑Driven Customer‑Centric Strategies at brighthush

About brighthush

brighthush is a leading financial institution that has been shaping the future of banking for over a century. With a deep commitment to building lasting relationships, we empower our clients, communities, and employees through a culture rooted in connection, collaboration, and long‑term success. Our mission is to deliver innovative, customer‑centric solutions that help people achieve their financial goals while fostering a workplace where every voice is heard and every idea can thrive.

Why Join brighthush?

As a Senior Manager, Customer Insights & Market Intelligence, you will be at the heart of our customer‑centric transformation. You will partner with senior leaders across Marketing, Product, Sales, and Strategy to turn data into actionable insights that shape product roadmaps, brand positioning, and customer experience initiatives. This role offers the unique opportunity to influence high‑impact decisions, drive measurable business outcomes, and grow your career in a dynamic, remote environment that values flexibility, innovation, and continuous learning.

Key Responsibilities

• Lead End‑to‑End Research Initiatives: Design and execute qualitative and quantitative studies across customer experience, brand perception, awareness, messaging, competitive positioning, and strategic business priorities.
• Strategic Partnering: Collaborate with stakeholders to define business questions, select appropriate methodologies, and translate needs into actionable research plans that align with organizational goals.
• Data Analysis & Insight Generation: Synthesize customer feedback, voice‑of‑customer data, market intelligence, and business metrics to uncover opportunities, risks, and emerging needs.
• Business Impact Translation: Translate findings into clear, concise business implications, strategic recommendations, and prioritized actions that drive measurable results.
• Executive‑Ready Storytelling: Create compelling presentations and dashboards that focus on the “so what,” business impact, and next steps for senior leadership.
• Thought Leadership: Serve as a trusted advisor across Marketing, Product, Customer Experience, Sales, and Strategy teams, championing customer‑informed decision making.
• Advocate for Research Adoption: Increase the adoption and impact of research across the organization by building relationships, demonstrating value, and fostering a culture of data‑driven decision making.

Essential Qualifications

• Minimum 8 years of experience in market research, customer insights, voice‑of‑customer, customer experience, strategy, or consulting within the financial services industry.
• Strong qualitative and quantitative research expertise, including design, execution, and analysis of surveys, focus groups, ethnographic studies, and secondary research.
• Proven ability to influence stakeholders and drive decisions without direct authority.
• Excellent analytical thinking, synthesis, storytelling, and presentation skills.
• Experience presenting findings and recommendations to senior leaders and executive teams.
• Comfortable operating in ambiguous environments, prioritizing competing demands, and independently driving work forward.
• Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related field (or equivalent experience).

Preferred Qualifications

• Advanced degree (MBA, MS, or PhD) in a relevant discipline.
• Experience with data visualization tools (Tableau, Power BI, or similar).
• Knowledge of financial products, banking regulations, and the competitive landscape.
• Experience leading cross‑functional teams and managing external vendors or agencies.
• Proficiency in statistical analysis software (SPSS, SAS, R, or Python).

Skills & Competencies

• Customer‑Centric Mindset: Deep empathy for customers and a passion for uncovering their needs and pain points.
• Strategic Thinking: Ability to connect insights to business outcomes and long‑term strategy.
• Communication: Exceptional written and verbal communication skills, with the ability to distill complex data into clear, actionable narratives.
• Collaboration: Proven track record of building strong relationships across functional teams and influencing without authority.
• Project Management: Strong organizational skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
• Adaptability: Comfortable navigating change, ambiguity, and evolving priorities in a fast‑paced environment.

Career Growth & Learning Opportunities

At brighthush, we believe in investing in our people. As a Senior Manager, you will have access to a robust learning and development program that includes:

• Leadership development workshops and mentorship from senior executives.
• Access to industry conferences, webinars, and certification programs.
• Cross‑functional project assignments that broaden your skill set and expose you to new business areas.
• Clear career pathways to Director, VP, or Chief Insight Officer roles.

Work Environment & Culture

brighthush embraces a flexible, remote-first culture that empowers employees to work from anywhere in the United States. Our remote teams in California, North Carolina, and Washington collaborate through modern communication tools, regular virtual town halls, and quarterly in‑person retreats. We foster a culture of transparency, continuous improvement, and mutual respect, where every team member’s voice is valued and every contribution is recognized.

Compensation & Benefits

For remote roles in California and Washington, the base salary range is typically between $108,477 and $180,000, depending on experience, skills, and location. In North Carolina, the base salary is competitive and aligned with market rates. Total compensation may include variable incentives, performance bonuses, and other awards as outlined in the offer of employment.

Our benefits package is designed to support your health, well‑being, and financial security. Highlights include:

• Comprehensive medical, dental, and vision coverage.
• 401(k) plan with company match.
• Generous paid time off, including vacation, sick leave, and holidays.
• Flexible work arrangements and remote work stipend.
• Employee assistance program and mental health resources.
• Professional development stipend and tuition reimbursement.

For more detailed information, please visit our Benefits Overview.

How to Apply

If you are a strategic thinker with a passion for customer insights and a track record of driving business impact, we encourage you to apply today. Join brighthush and help shape the future of banking by turning customer data into meaningful, customer‑centric action.

Ready to make a difference? Submit your application through our careers portal and take the first step toward an exciting, rewarding career at brighthush.