Senior Remote Customer Marketing Manager – Retention, Advocacy, and Customer Journey Leadership

About brighthush

brighthush is a global leader in enterprise software, empowering businesses to unlock the full potential of their data and digital experiences. With a heritage that dates back to 1978, brighthush has evolved from a pioneering UK-based software provider into a worldwide platform that serves thousands of customers across diverse industries. Our mission is simple yet powerful: to help organizations transform their operations, accelerate growth, and create lasting value for their customers.

At brighthush, we believe that the heart of any successful business is its people—both internal teams and external customers. That’s why we invest heavily in culture, collaboration, and continuous learning. Our remote-first approach gives our talent the flexibility to thrive wherever they are, while our global footprint ensures that we remain connected to the markets we serve.

Role Overview

We’re looking for a seasoned Senior Remote Customer Marketing Manager to lead our US customer retention, advocacy, and migration journeys. In this role, you will own end-to-end customer experiences that protect revenue, deepen trust, and drive long-term loyalty. You will collaborate with cross-functional teams—including Sales, Product, Customer Success, Renewals, Support, and Marketing Operations—to design, execute, and optimize programs that resonate with our US customer base.

As a key member of the brighthush Customer Marketing team, you will be the single point of accountability for all US customer journeys. Your insights will shape product strategy, inform marketing tactics, and influence the overall customer experience across the organization.

Key Responsibilities

• Own US Customer Retention Programs: Design and deliver initiatives that reduce churn risk, reinforce long-term value, and keep customers engaged throughout their lifecycle.
• Lead Customer Advocacy: Partner with Sales, Product, and Customer Success to secure compelling testimonials, case studies, and third‑party reviews that showcase the impact of brighthush solutions.
• Manage Migration Communications: Plan, sequence, QA, and deliver migration messages that guide customers through product upgrades or platform transitions, ensuring clarity and minimal disruption.
• Single Point of Accountability: Oversee accuracy, compliance, timing, and escalation for all assigned customer journeys, maintaining a high standard of quality and governance.
• Collaborate with UK-Based Colleagues: Adapt proven frameworks and best practices from our global team to fit the unique nuances of the US market.
• Cross-Functional Coordination: Work closely with Product, Renewals, Support, Professional Services, and Marketing Operations to align messaging, timing, and deliverables.
• Analyze Program Performance: Use data-driven insights to continuously optimize engagement, retention, and advocacy outcomes.
• Ensure Brand & Compliance Alignment: Verify that all customer communications meet brighthush brand guidelines, legal requirements, and compliance standards.
• Share Customer Insights: Translate US market feedback into actionable recommendations for product development and marketing strategy.

Essential Qualifications

• 5+ years of proven experience in customer marketing, lifecycle marketing, or customer communications.
• Demonstrated success delivering retention, advocacy, or migration/change programs that have measurable impact on churn, NPS, or revenue.
• Strong stakeholder management skills with a track record of influencing cross-functional teams in a remote, global environment.
• Exceptional written communication abilities—capable of distilling complex concepts into clear, persuasive messaging.
• Experience with marketing automation, reporting, and project management tools such as Marketo, Salesforce, Knak, and Asana.
• High attention to detail and sound judgment in compliance-sensitive settings.
• Comfortable working autonomously within a remote and/or global reporting structure.

Preferred Qualifications

• Experience in the SaaS or enterprise software industry, particularly within the US market.
• Background in data analysis and performance measurement, with proficiency in Excel, Tableau, or similar analytics platforms.
• Knowledge of GDPR, CCPA, and other data privacy regulations relevant to customer communications.
• Previous involvement in global marketing initiatives or multi-regional program rollouts.
• Experience leading or mentoring junior marketing professionals.

Skills & Competencies

• Strategic Thinking: Ability to see the big picture while managing day-to-day execution.
• Project Management: Proven ability to juggle multiple initiatives, meet deadlines, and deliver high-quality results.
• Data-Driven Decision Making: Comfortable turning metrics into actionable insights.
• Collaboration & Influence: Skilled at building relationships across departments and geographies.
• Customer-Centric Mindset: Passion for creating experiences that delight and retain customers.
• Adaptability: Thrives in a fast-paced, evolving environment.

Career Growth & Learning Opportunities

At brighthush, we’re committed to your professional development. As a Senior Customer Marketing Manager, you’ll have access to:

• Mentorship from senior leaders in marketing, product, and customer success.
• Paid training and certification programs in marketing automation, data analytics, and leadership.
• Opportunities to lead cross-functional initiatives that span product, sales, and support.
• Clear career pathways to Director or VP-level roles within Customer Marketing or broader Customer Experience functions.
• Regular knowledge-sharing sessions and internal conferences that keep you at the forefront of industry trends.

Work Environment & Culture at brighthush

We’re a remote-first organization that values flexibility, transparency, and collaboration. Our culture is built on:

• Inclusivity: Diverse teams that bring unique perspectives and drive innovation.
• Continuous Feedback: Regular check-ins, 360 reviews, and open channels for ideas.
• Work-Life Balance: Flexible schedules, generous PTO, and support for mental well-being.
• Community Impact: Volunteer programs and sustainability initiatives that give back to the world.
• Regular virtual team-building events, hackathons, and learning circles.

Compensation & Benefits

While specific figures vary based on experience and location, brighthush offers a competitive total rewards package that includes:

• Base salary commensurate with market rates for senior marketing leaders.
• Performance-based bonus structure tied to retention, advocacy, and revenue metrics.
• Fully remote work within the United States, with no relocation requirements.
• Health, dental, and vision insurance for you and your dependents.
• 401(k) plan with company match.
• Unlimited PTO and flexible working hours.
• Continuous learning stipend and access to industry conferences.
• Employee wellness programs, including mental health resources and fitness reimbursements.

Why Join brighthush?

When you join brighthush, you become part of a mission-driven organization that values innovation, customer success, and personal growth. You’ll work alongside passionate professionals who are dedicated to making a tangible impact on businesses worldwide. Your work will directly influence how customers experience our products, how they stay loyal, and how they advocate for us in their networks.

We’re looking for a leader who is not only skilled in marketing but also deeply committed to building relationships, driving measurable outcomes, and fostering a culture of continuous improvement. If you’re ready to take ownership of the US customer journey, collaborate across global teams, and shape the future of customer experience at brighthush, we want to hear from you.

How to Apply

Ready to make a difference? Click the link below to submit your application and join the brighthush team. We look forward to exploring how your expertise can help us protect retention, revenue, and customer trust across the United States.