Senior User Acquisition Manager – Meta & Snapchat Campaigns & Growth Marketing at brighthush

About brighthush

Welcome to brighthush, a forward‑thinking technology powerhouse that designs, develops, and delivers cutting‑edge consumer products across the health, education, and entertainment sectors. With a portfolio that spans from wellness apps to immersive learning platforms and next‑generation entertainment experiences, brighthush is redefining how people connect with technology in their daily lives. Our mission is simple: empower users with intuitive, high‑impact solutions that blend innovation, design, and data‑driven insights.

At brighthush, we thrive on curiosity, experimentation, and a relentless pursuit of excellence. Our teams are built on collaboration, diversity, and a shared belief that the best ideas come from people who are not afraid to challenge the status quo. If you’re passionate about shaping the future of consumer tech and want to work in an environment that rewards creativity, ambition, and measurable results, brighthush is the place for you.

Why This Role Matters

As the digital landscape evolves, user acquisition remains the lifeblood of growth for consumer‑facing brands. The Senior User Acquisition Manager will be the strategic engine behind our Meta (Facebook & Instagram) and Snapchat advertising initiatives, driving brand awareness, user acquisition, and long‑term engagement. You’ll own the full funnel—from creative ideation to performance optimization—ensuring that every dollar spent translates into tangible, scalable growth.

Key Responsibilities

• Campaign Strategy & Execution – Design, launch, and manage end‑to‑end paid media campaigns across Meta and Snapchat, covering acquisition, re‑engagement, and upsell funnels.
• Creative Ownership – Lead the creative testing lifecycle: develop hypotheses, coordinate with Creative Managers, launch A/B tests, analyze results, and iterate to identify winning concepts.
• Audience & Segmentation Mastery – Build and refine custom, lookalike, and interest‑based audiences; segment by region, age, gender, and behavioral signals to maximize relevance and ROI.
• Performance Analysis – Monitor key metrics (eCPA, ROAS, CPM, CTR, LTV) on a daily and hourly basis; produce actionable insights and dashboards for stakeholders.
• Budget & Bid Management – Allocate budgets across campaigns and platforms, optimize bids, and adjust spend in real‑time to meet CPA and ROI targets.
• Process & Documentation – Maintain clear, repeatable UA processes; document best practices, testing frameworks, and scaling logic to enable knowledge transfer.
• Cross‑Functional Collaboration – Partner with Product, Data Science, and Customer Success teams to align acquisition goals with product launches, feature rollouts, and user retention strategies.
• Continuous Improvement – Stay ahead of platform updates, algorithm changes, and emerging trends; recommend and pilot new tactics to keep brighthush at the forefront of digital marketing.

Essential Qualifications

• Minimum of 2 years of hands‑on experience in User Acquisition or Performance Marketing, with a proven record of scaling paid campaigns.
• Deep understanding of Meta and Snapchat advertising ecosystems, including ad formats, placement options, and audience targeting.
• Strong analytical skills: ability to dissect performance reports, identify trends, and translate data into strategic actions.
• Proficiency in campaign management tools (Meta Ads Manager, Snapchat Ads Manager, Google Analytics, Tableau, or similar).
• Experience managing worldwide campaigns with multi‑currency budgeting and localization considerations.
• Results‑oriented mindset: track record of meeting or exceeding CPA, ROAS, and LTV targets.
• Excellent communication and stakeholder management skills; comfortable presenting insights to senior leadership.
• Self‑starter with high adaptability, problem‑solving agility, and a passion for continuous learning.

Preferred Qualifications

• Experience with programmatic advertising and DSPs.
• Knowledge of attribution modeling and multi‑touch attribution frameworks.
• Familiarity with data privacy regulations (GDPR, CCPA) and their impact on ad targeting.
• Prior exposure to B2C consumer brands in health, education, or entertainment.
• Proficiency in SQL or data manipulation tools for deeper analysis.

Skills & Competencies

• Strategic Thinking & Execution
• Data‑Driven Decision Making
• Creative Problem Solving
• Project Management & Prioritization
• Collaboration & Influence
• Adaptability & Resilience
• Technical Proficiency (Excel, Google Sheets, BI tools)

Career Growth & Learning Opportunities

At brighthush, your professional journey is as dynamic as the products we build. As a Senior User Acquisition Manager, you’ll:

• Lead cross‑functional initiatives that shape product strategy and go‑to‑market plans.
• Mentor junior marketers, fostering a culture of knowledge sharing and skill development.
• Participate in leadership workshops, hackathons, and industry conferences to stay ahead of digital marketing trends.
• Explore opportunities to transition into broader growth roles—Growth Lead, Head of Acquisition, or Chief Marketing Officer—based on performance and ambition.

Work Environment & Culture at brighthush

Our culture is built on three pillars: Innovation, Collaboration, and Impact. We celebrate bold ideas, encourage experimentation, and reward results. You’ll find a supportive, inclusive environment where every voice matters and where you can grow both personally and professionally.

Key cultural highlights include:

• Open office spaces and flexible remote options to balance work and life.
• Monthly “Innovation Days” where teams pitch new product ideas or marketing experiments.
• Peer recognition programs that celebrate wins, big or small.
• Regular hackathons and cross‑team challenges to foster collaboration.

Compensation & Benefits

While specific salary ranges are tailored to experience and market conditions, brighthush offers a competitive total rewards package that includes:

• Base salary aligned with industry standards for senior acquisition roles.
• Performance‑based bonuses tied to campaign KPIs and company growth.
• Equity options to share in the company’s long‑term success.
• Comprehensive health, dental, and vision insurance.
• Unlimited paid time off (PTO) to support work‑life balance.
• Paid national holidays and flexible holiday scheduling.
• Company‑provided MacBook and ergonomic office setup for remote or on‑site work.
• Professional development stipend for courses, certifications, and conferences.
• Wellness programs, including virtual fitness classes and mental health resources.

Location & Remote Flexibility

brighthush operates within the Central European Time (CET) zone. We welcome applicants from around the globe, provided they can work within ±4 hours of CET to ensure seamless collaboration with the core team. Whether you’re based in Europe, the Americas, or Asia, we value diverse perspectives and are committed to building a truly global workforce.

How to Apply

Ready to take the next step in your career and drive measurable growth for a leading tech brand? Submit your application through our careers portal or click the link below. We review applications promptly and will reach out to qualified candidates for a recruiter screening.

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Interview Process

Our streamlined interview journey is designed to respect your time while giving us a comprehensive view of your fit:

• Recruiter Screening (40 minutes) – Discuss your background, motivations, and alignment with brighthush values.
• Technical Interview (45 minutes) – Dive into campaign strategy, creative testing, and data analysis scenarios.
• Final Interview (30 minutes) – Meet with senior leadership to explore vision, culture fit, and long‑term goals.

Life at brighthush

At brighthush, we’re not just building products; we’re building a community of high performers who thrive on challenge, creativity, and impact. We believe in working hard, playing hard, and celebrating every milestone together. If you’re hungry to grow, driven by results, and ready to make a difference at the speed of innovation, brighthush invites you to join our mission.

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