VP of Sales

Role Description The VP of Sales is a full-time, remote role responsible for leading and scaling the sales organization across Ethos Brands’ portfolio. This role oversees sales strategy, revenue growth, and channel development, ensuring alignment with the company’s mission and brand ethos. Day-to-day responsibilities include setting sales targets, managing sales teams and regional leaders, and optimizing sales operations and processes. The VP of Sales will collaborate closely with marketing, finance, and brand leadership to drive integrated go-to-market plans, key account growth, and new business opportunities. The role also includes analyzing sales performance, reporting on KPIs, refining sales methodologies, and nurturing relationships with key retail, e-commerce, and distribution partners.

Qualifications

Demonstrated expertise in Sales and Sales Management, including leading multi-channel, high-performance teams. Strong background in Account Management, with experience cultivating and expanding strategic retail and distribution partnerships. Proficiency in Sales Operations, including pipeline management, forecasting, and implementation of CRM and sales enablement tools. Proven Business Development experience, identifying new markets, channels, and growth opportunities in lifestyle or fashion industries. Experience developing and executing strategic sales plans aligned with brand and financial objectives. Excellent communication, negotiation, and stakeholder management skills, with the ability to influence cross-functional teams. Data-driven mindset with strong analytical skills and comfort using performance metrics to guide decision-making. Background in lifestyle, fashion, surf, skate, or youth culture brands is highly beneficial. Bachelor’s degree in Business, Marketing, or a related field; advanced degree is a plus. Ability to work effectively in a remote environment, demonstrating self-direction, accountability, and collaborative leadership.