Remote Position

[Remote] Google Ads (PPC) Media Buyer

🌍 Remote · United States 💼 Full-time

Note: The job is a remote job and is open to candidates in USA. Right Hook Digital is hiring a Google Ads Media Buyer to manage and optimize paid campaigns for a portfolio of eCommerce clients. The role focuses on account performance, campaign execution, reporting, testing, and scaling based on data and ROI goals.

Responsibilities

  • Assisting Google Strategists with optimising Google Ads campaigns across Search, Shopping, PMax, Display, Demand Gen, and Video for a portfolio of eCommerce clients
  • Owning day-to-day account health — budgets, pacing, performance monitoring, and proactive optimisation
  • Building and launching new campaigns, ad groups, and feed-based shopping structures with precision
  • Conducting keyword research, search term analysis, and ongoing keyword management
  • Developing and executing A/B tests across ad copy, bidding strategies, and audience segments
  • Collaborating with our visual creators to brief and align on creative assets
  • Preparing clear, insight-led performance reports and contributing to client-facing communications
  • Participating in internal strategy sessions, representing your accounts with confidence
  • Staying current with Google Ads platform updates, betas, and best practices — and bringing those insights back to the team
  • Ensuring compliance with Google Ads policies and ad approvals
  • Scaling campaigns based on performance data and ROI goals
  • Troubleshooting tracking issues and managing tag implementation
  • Building and maintaining product data feeds using DataFeedWatch and Google Merchant Center

Skills

  • 2-4 years of hands-on Google Ads experience in eCommerce, with at least some agency or multi-client exposure
  • Solid working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max — you understand how these campaign types interact and how to prioritise them
  • Comfortable managing accounts with meaningful ad spend — you treat a client's budget like it's your own
  • Strong analytical instincts — you can look at a dashboard and know what questions to ask, not just what numbers to report
  • Clear, confident written and verbal communication (in English)
  • Self-sufficient and proactive in a remote environment — you don't wait to be told what to look at
  • Collaborative by nature — you share wins, flag concerns early, and contribute to the team
  • Experience with feed platforms (e.g. DataFeedWatch)
  • Cross-platform paid media experience (e.g. Meta, TikTok)
  • Familiarity with Google Tag Manager and conversion tracking setup
  • Exposure to cross-channel campaigns alongside Meta or other paid platforms
  • Google Ads certifications (Search, Shopping, or Performance Max)
  • Prior experience working with US or AU-based eCommerce brands

Benefits

  • Fully remote and flexible work environment
  • Culture that supports innovation, learning, and personal growth
  • Opportunity for bonuses and long-term engagement

Company Overview

  • Right Hook Digital is a Facebook advertising & growth marketing agency helping brands achieve high ROI. It was founded in 2017, and is headquartered in Murfreesboro, Tennessee, USA, with a workforce of 51-200 employees. Its website is https://righthookdigital.com/.
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