Senior Director of eCommerce & Customer Fulfillment Technologies – Spearheading Digital Sales, Conversion, and Fulfillment Excellence at brighthush

About brighthush

brighthush is a pioneering American vehicle manufacturer redefining the truck experience. By blending cutting‑edge engineering with a customer‑first philosophy, we build fully customizable trucks that are sold directly to consumers. Our mission is to empower every driver with a vehicle that reflects their unique style, performance needs, and lifestyle. With a relentless focus on personalization, sustainability, and digital innovation, brighthush is positioned at the forefront of the automotive industry’s shift toward direct‑to‑consumer commerce.

As we expand our footprint across the United States, we are looking for a visionary leader who can drive our eCommerce strategy, elevate conversion rates, and orchestrate a world‑class fulfillment ecosystem. If you thrive in a fast‑paced, data‑driven environment and are passionate about transforming the way people buy and experience trucks, we want you on our team.

Position Overview

As the Senior Director of eCommerce & Customer Fulfillment Technologies, you will be the chief architect of brighthush’s digital sales journey. You will own the end‑to‑end customer experience—from the first click on our website to the final delivery of a fully customized truck. Your leadership will shape the product roadmap, drive conversion optimization, and build a high‑performing cross‑functional team that delivers measurable business impact.

Key Responsibilities

• Strategic Leadership: Define and execute a bold eCommerce strategy that aligns with brighthush’s overall business objectives, market trends, and customer expectations.
• Conversion & Growth Ownership: Own top‑of‑funnel conversion metrics, implement data‑driven experiments, and continuously refine the digital sales funnel to maximize revenue per visitor.
• Product Roadmap & Innovation: Lead the product management function, prioritizing features that enhance personalization, streamline the ordering process, and improve post‑purchase engagement.
• Lifecycle & CRM Programs: Design and oversee lifecycle marketing initiatives, loyalty programs, and CRM strategies that nurture long‑term customer relationships.
• Team Building & Development: Recruit, mentor, and grow a multidisciplinary team of product managers, data scientists, UX designers, and engineers.
• Data & Analytics: Leverage SQL, BI tools, and advanced analytics to uncover insights, forecast demand, and inform strategic decisions.
• Physical Goods & Fulfillment: Collaborate with supply chain, logistics, and operations to ensure seamless order fulfillment, from production to delivery.
• Stakeholder Collaboration: Partner with marketing, finance, legal, and executive leadership to align initiatives and secure resources.
• Continuous Improvement: Champion a culture of experimentation, agile development, and rapid iteration across all eCommerce touchpoints.
• Compliance & Security: Ensure all digital platforms meet industry standards for data privacy, cybersecurity, and regulatory compliance.

Essential Qualifications

• 12+ years of senior leadership experience in eCommerce, digital retail, or consumer‑facing technology, preferably within the automotive or high‑volume physical goods sector.
• Proven track record of owning and scaling top‑of‑funnel conversion rates, driving revenue growth, and delivering measurable ROI.
• Strong product management background with experience building and launching complex, customer‑centric product roadmaps.
• Hands‑on expertise in SQL, data modeling, and analytics platforms (e.g., Looker, Tableau, Power BI).
• Deep understanding of lifecycle marketing, CRM systems, and customer segmentation.
• Experience managing cross‑functional teams, fostering collaboration, and driving high performance.
• Excellent communication skills—able to articulate strategy, influence stakeholders, and present data insights to executive audiences.
• Authorised to work permanently in the United States.

Preferred Qualifications

• Experience in the automotive industry, particularly with direct‑to‑consumer sales models.
• Background in physical goods fulfillment, logistics, or supply chain management.
• Knowledge of personalization technologies, configurators, and custom ordering platforms.
• Experience with agile frameworks (Scrum, Kanban) and product discovery methodologies.
• Familiarity with cloud‑based eCommerce platforms (e.g., Shopify Plus, Salesforce Commerce Cloud).
• Advanced proficiency in data science tools (Python, R) and machine learning for predictive analytics.

Key Skills & Competencies

• Strategic Vision & Execution
• Conversion Rate Optimization (CRO)
• Product Lifecycle Management
• Data‑Driven Decision Making
• Team Leadership & Talent Development
• Stakeholder Management & Influence
• Customer Experience Design
• Agile & Lean Methodologies
• Technical Acumen (SQL, BI, APIs)
• Change Management & Continuous Improvement

Career Growth & Learning Opportunities

At brighthush, your career trajectory is as dynamic as the products we build. As Senior Director, you will:

• Lead cross‑functional initiatives that directly impact company revenue and brand perception.
• Collaborate with C‑suite executives, gaining exposure to strategic decision‑making at the highest level.
• Mentor and develop future leaders, shaping the next generation of product and technology talent.
• Participate in industry conferences, workshops, and training programs to stay ahead of eCommerce and automotive trends.
• Benefit from a culture that rewards innovation, experimentation, and bold thinking.

Work Environment & Culture

brighthush thrives on a culture of transparency, collaboration, and continuous learning. Our remote‑first approach means you can work from anywhere in California—or from our Troy, Michigan hub—while staying connected through robust virtual collaboration tools. We value:

• Flexibility: Work hours that accommodate your life and maximize productivity.
• Diversity & Inclusion: A workforce that reflects the communities we serve.
• Innovation: A sandbox environment where ideas are tested, refined, and scaled.
• Well‑being: Resources for mental, physical, and financial health.

Compensation & Benefits

We offer a competitive total rewards package designed to attract and retain top talent:

• Base Salary: USD 222,431 – 370,719 per year, commensurate with experience and performance.
• Performance Bonus: Annual bonus tied to company and individual KPIs.
• Equity: Eligible for stock options as part of the executive compensation plan.
• Health & Wellness: Comprehensive medical, dental, and vision coverage; mental health support; wellness stipend.
• Retirement Plan: 401(k) with company match.
• Paid Time Off: Generous PTO, including vacation, sick leave, and personal days.
• Professional Development: Budget for conferences, courses, and certifications.
• Remote Work Resources: Home office stipend, tech allowance, and flexible workspace options.
• Employee Perks: Discounts on brighthush vehicles, access to company events, and a vibrant employee community.

Why Join brighthush?

At brighthush, you will be part of a mission‑driven organization that is reshaping how people experience trucks. Your work will directly influence millions of customers who value customization, quality, and a seamless digital journey. You will collaborate with passionate professionals, lead transformative initiatives, and grow your career in an environment that rewards bold ideas and relentless execution.

Ready to drive the future of eCommerce and fulfillment? Apply today and become a catalyst for change at brighthush.

How to Apply

Submit your resume and a cover letter outlining your relevant experience and why you’re excited about this role. We look forward to exploring how your vision and expertise can help brighthush accelerate its digital transformation.