Senior Lead Product Manager – Reimagining the First Customer Experience for AI‑Driven Home Services

About brighthush

brighthush is the nation’s leading on‑demand marketplace for lawn care and outdoor services, boasting over $750 million in bookings to date. We’re on a bold mission: one service per household, every year. To achieve that, we’re evolving from a single‑brand platform into a unified ecosystem that serves every home service need under one roof. Our three integrated brands—brighthush, brighthush, and brighthush—share a single, scalable technology stack and a common customer experience, while each brand retains its unique personality and local flavor.

Why brighthush?

In a world where consumers expect instant gratification, seamless interactions, and intelligent automation, brighthush is redefining how homeowners connect with trusted professionals. We combine AI‑powered personalization, agentic workflows, and a data‑driven culture to deliver a frictionless journey from discovery to delivery. Our team is built on curiosity, experimentation, and a relentless focus on the customer—qualities that make brighthush a place where ideas grow into products that change lives.

About the Role

As the Lead Product Manager – First Service Experience, you will own the entire customer journey from the first moment a homeowner lands on our website to the moment they book their first service. This is not a traditional funnel‑optimization role; it’s a full‑scale re‑imagination of the experience, built from first principles and driven by AI from the very first screen.

Key Responsibilities

• Vision & Strategy – Craft a bold, customer‑centric vision for the first service experience and translate it into a clear, actionable product roadmap.
• Cross‑Brand Design – Lead the design and execution of a unified, AI‑native signup and booking flow that works seamlessly across all three brighthush brands.
• Data‑Driven Decision Making – Own funnel analytics, conduct deep dives into customer behavior, and use insights to prioritize experiments and feature releases.
• AI Integration – Prototype and ship AI‑powered agents that guide users through discovery, quoting, and scheduling without the need for manual forms.
• Stakeholder Alignment – Partner with the Consumer Experience Lead, Pro Experience PM, Pricing PM, and Conversational AI & Agents Lead to ensure every change aligns with broader business objectives.
• Execution & Delivery – Work closely with engineering, design, and operations to deliver high‑quality, scalable solutions that meet performance and reliability standards.
• Continuous Improvement – Iterate on the experience based on real‑world feedback, A/B tests, and evolving AI capabilities.

What Makes This Role Different

• Rebuild, Not Tune‑Up – You’ll start from scratch, questioning every step of the current flow and building a new experience that feels natural to modern homeowners.
• AI‑Native from the First Screen – Decide whether a traditional form is still relevant and explore how conversational agents can replace or augment it.
• Impact Across Brands – Every new customer interacts with your work, regardless of which brighthush brand they choose.

What You’ll Own

• Vision & Roadmap – A clear, data‑backed vision for the first service experience and a prioritized plan to achieve it.
• Home Page & Marketing Site – The first impression that sets the tone for the entire journey.
• Signup & Booking Flow – End‑to‑end experience for all three brands, from discovery to payment.
• Funnel Analytics – Real‑time dashboards that track drop‑off points and conversion rates.
• Quotes, Services, & Scheduling – Intelligent pricing, dynamic service catalogs, and flexible scheduling options.
• Checkout – Seamless payment integration with Apple Pay, Google Pay, and other modern payment methods.

Problems to Solve

• Is the Current Experience Still Valid? – Re‑evaluate each step to ensure it delivers real value to homeowners.
• Design an AI‑Native, Agentic Signup – Replace manual forms with conversational agents that understand intent and guide users effortlessly.
• Rebuild Without Breaking What Works – Maintain the high conversion rates of the existing flow while introducing innovative changes.
• Coordinate Across Levers – Align changes in signup with pricing, pro supply, and operations to avoid unintended side effects.

Success Metrics (Year 1)

• Clear, rallying vision for the reimagined experience.
• First live component shipped to real customers.
• Increased signup conversion rate.
• Higher number of households booking their first service.
• High first‑service CSAT scores.

Who You Are

We’re looking for a visionary product leader who thrives on building from scratch, not polishing the status quo. You have a deep customer obsession, a track record of shipping AI‑powered experiences, and the analytical rigor to own your own funnel analysis. You’re comfortable making data‑driven decisions, partnering with design from the earliest sketches, and influencing stakeholders across the organization.

Essential Qualifications

• Minimum 6 years of product management experience focused on consumer‑facing products.
• Proven success shipping AI‑powered or agentic consumer experiences.
• Strong analytical skills: ability to run funnel analyses, interpret data, and drive decisions.
• Experience collaborating closely with design, engineering, and operations teams.
• Excellent communication skills, both written and verbal.
• Bachelor’s degree in business, analytics, engineering, design, or a related field.

Preferred Qualifications

• Experience in marketplace or personalization products.
• Background in data science or machine learning.
• Familiarity with modern AI tools, LLMs, and conversational agents.
• Experience working in a lean, fast‑paced environment.

What You’ll Gain

• Career Growth – Lead a high‑impact product area with direct influence on company strategy.
• Learning Opportunities – Work with cutting‑edge AI technologies and shape the future of home services.
• Impact – Every new customer interacts with your work; your decisions directly affect millions of households.
• Culture – Join a team that values experimentation, data, and a customer‑first mindset.

Work Environment & Culture

brighthush is a fully remote, US‑based company that values focus, autonomy, and results. We encourage deep work, provide the tools for remote collaboration, and trust our teams to deliver high‑quality outcomes. Our culture is built on transparency, continuous learning, and a shared commitment to our BHAG: one service per household, every year.

Compensation & Benefits

• Base Salary – $170,000 to $210,000 per year, commensurate with experience.
• Equity – Earn a meaningful stake in brighthush’s growth.
• Health & Wellness – Comprehensive medical, dental, and vision coverage.
• Paid Time Off – Flexible PTO policy; focus on results, not hours.
• Remote Work – Work from anywhere in the United States.
• Professional Development – Access to courses, conferences, and internal knowledge sharing.

How to Apply

Ready to build the future of home services? Submit your resume, a cover letter that explains why you’re the perfect fit for this role, and any relevant portfolio or case studies. We’re excited to hear how you would re‑imagine the first service experience at brighthush.

Closing

At brighthush, you’ll have the chance to shape a product that touches millions of households, drive AI innovation at scale, and grow alongside a company that’s redefining the home services industry. If you’re a visionary product leader who loves to build from scratch, ship AI‑native experiences, and make a measurable impact, we want to hear from you.