Senior Product Designer – Customer Lifecycle & Experience Design Lead for FinTech Ecosystem

About brighthush

brighthush is a trailblazing FinTech company that is redefining how people shop, earn, and save. With a mission to create financial freedom through seamless, interest‑free payment solutions, brighthush has already empowered more than 25 million users to stay in control of their spending and maximize the value of every purchase. Our flagship offering lets shoppers split payments online and in‑store without any interest or hidden fees, and we partner with over 70,000 global brands and small businesses—including brighthush—to accelerate growth and build lasting customer loyalty.

Since launching in 2019, brighthush has generated over $18 billion in annual transaction volume, making us the highest‑rated, most‑reviewed, and fastest‑growing FinTech in the GCC region. We’ve raised more than $1 billion in equity and debt funding from global and regional investors, and our current valuation stands at $6.5 billion.

At brighthush, we believe that great design is the bridge between complex financial products and everyday users. We’re looking for a visionary Senior Product Designer who can own the entire B2C customer journey inside our app, turning a fragmented set of products into a cohesive, delightful ecosystem.

Role Overview

As the Senior Product Designer for Customer Lifecycle, you will be the steward of the B2C experience—from the moment a user opens the app to the first transaction and beyond. Your mission is to view the product from the customer’s perspective, ensuring that every touchpoint feels like a single, intuitive journey rather than a collection of disjointed features.

You will collaborate closely with product managers, researchers, writers, and engineers across multiple product teams—such as brighthush Card, brighthush Cash, and BNPL—to design onboarding flows, activation sequences, subscription experiences, and retention strategies that drive first transactions, repeat usage, and subscription renewals.

Key Responsibilities

• Map and design a unified customer journey that stitches together multiple consumer products into a seamless experience.
• Create clear, engaging onboarding flows that communicate the value of each product in plain language and guide new users toward their first transaction.
• Design activation pathways for brighthush Card, brighthush Cash, and BNPL, ensuring smooth handoffs and encouraging first‑time usage.
• Develop post‑transaction moments and communications that keep users engaged, returning, and transacting regularly.
• Shape the subscription experience, helping to grow the brighthush+ model and increase customer lifetime value.
• Serve as the glue between autonomous product teams, holding the seams so that the customer never feels the underlying organizational structure.
• Partner with product managers to dissect problems, translate them into design solutions, and align on business and customer goals.
• Collaborate with UX researchers to validate assumptions, run usability tests, and iterate based on data.
• Work with UX writers to craft concise, persuasive copy that reinforces product value at every touchpoint.
• Co‑design with engineers to ensure high‑quality delivery, from prototype to production.

Essential Qualifications

• 5+ years of product design experience, with a proven track record on consumer products at scale.
• Deep systems thinking: the ability to hold multiple products, states, edge cases, and handoffs in a single, coherent journey.
• Expertise in simplifying complex, multi‑product experiences into a single, intuitive flow.
• Strong product sense: balancing business objectives with customer needs to deliver win‑win outcomes.
• A portfolio that showcases end‑to‑end ownership—from problem framing to polished, production‑ready UI.
• Experience working in cross‑functional teams with product managers, researchers, writers, and engineers.
• High craft standards and a genuine passion for delivering delightful user experiences.
• Proficiency in leveraging AI tools to accelerate workflow and enhance design quality.

Preferred Qualifications

• Background in fintech, consumer finance, subscriptions, or lifecycle work (onboarding, activation, retention).
• Experience designing across multiple products that must feel like one unified experience.
• Familiarity with growth mechanics such as first transaction triggers, habit formation, and return loops.
• Contributions to or experience within a design system.

Skills & Competencies

• Strategic thinking and a holistic view of the product ecosystem.
• Strong visual and interaction design skills, with proficiency in tools such as Figma, Sketch, or Adobe XD.
• Data‑driven mindset: comfortable interpreting analytics, user research, and A/B test results.
• Excellent communication and storytelling abilities, both written and verbal.
• Adaptability and resilience in a fast‑paced, evolving environment.
• Commitment to inclusive design and accessibility best practices.

Career Growth & Learning Opportunities

At brighthush, your impact is visible from day one. You’ll have the autonomy to shape the entire customer journey, and the opportunity to see how your design decisions influence key metrics such as activation rates, transaction volume, and subscription renewals. We invest heavily in professional development—providing access to industry conferences, workshops, and a generous learning stipend. As you grow, you’ll have the chance to mentor junior designers, lead design initiatives, and influence product strategy at the executive level.

Work Environment & Culture

brighthush is built on a foundation of collaboration, transparency, and continuous improvement. Our cross‑functional teams—product, research, content, and engineering—are united by a shared commitment to quality and customer delight. We value diversity, encourage open dialogue, and celebrate each other’s successes. Whether you’re working remotely or from one of our hubs in Armenia, Georgia, Serbia, Poland, or Spain, you’ll find a supportive, inclusive environment that empowers you to bring your best self to work.

Compensation & Perks

• Competitive salary commensurate with experience and market standards.
• Participation in our employee stock option program, giving you a stake in brighthush’s future.
• Flexible working hours that align with your team’s needs and your personal life.
• Autonomy and responsibility from day one, with clear pathways for career advancement.
• Remote work options for candidates within four hours of Dubai time, with relocation support for those who wish to join our hubs.
• Health and wellness benefits, including gym memberships, mental health resources, and wellness stipends.
• Regular team events, hackathons, and design sprints that foster creativity and camaraderie.

How to Apply

If you’re passionate about designing customer‑centric experiences that drive real financial impact, we’d love to hear from you. Submit your resume, portfolio, and a brief cover letter explaining why you’re the perfect fit for this role. Let’s build a future where financial freedom is accessible to everyone—together.

Closing

At brighthush, you’ll be part of a mission‑driven team that’s reshaping the FinTech landscape. Your design expertise will directly influence millions of users, helping them navigate their financial journeys with confidence and ease. Join us, and turn complex financial products into simple, delightful experiences that people love to use.