Senior Channel Sales & Distributor Relationship Manager – Customer Service & ROI Optimization at brighthush

About brighthush

brighthush is a global leader in the premium confectionery and frozen dessert space, renowned for turning everyday moments into unforgettable experiences. With a portfolio of iconic brands that delight millions worldwide, brighthush has built a reputation for innovation, quality, and a relentless focus on customer delight. Our mission is simple: to bring joy to people everywhere, one bite at a time.

Operating across more than 70 countries, brighthush thrives on a culture of collaboration, creativity, and continuous improvement. We empower our teams to think big, act fast, and deliver results that matter. Whether you’re a seasoned sales professional or a rising star, brighthush offers a dynamic environment where your ideas can shape the future of the industry.

Role Overview

As a Senior Channel Sales & Distributor Relationship Manager, you will be the linchpin between brighthush’s global brand strategy and our on‑ground distribution network. You’ll own the end‑to‑end channel sales process, from strategic planning and ROI analysis to distributor management and promotional execution. Your work will directly influence sales performance, market penetration, and brand equity across our key markets.

Key Responsibilities

• Channel Strategy & Planning: Develop and execute comprehensive channel sales plans that align with brighthush’s global objectives and local market dynamics.
• Distributor Management: Build and nurture strong relationships with distributors, ensuring they are equipped, motivated, and aligned with brand standards.
• ROI & Performance Analysis: Conduct rigorous ROI calculations, sales forecasting, and performance reviews to optimize channel profitability.
• Promotional & Marketing Support: Collaborate with marketing teams to design, launch, and evaluate promotional activities that drive sales and brand awareness.
• Retail Negotiations: Lead negotiations with retailers and key accounts, securing favorable terms and maximizing shelf presence.
• Cross‑Functional Collaboration: Partner with product development, supply chain, and finance teams to ensure seamless execution of channel initiatives.
• Market Intelligence: Monitor market trends, competitor activity, and customer feedback to inform strategic decisions.
• Reporting & Communication: Provide regular updates to senior leadership on channel performance, challenges, and opportunities.

Essential Qualifications

• Minimum of a bachelor’s degree in Business, Marketing, or a related field.
• 4–6 years of proven experience in channel sales, distributor management, or a similar role within the consumer goods or FMCG sector.
• Strong analytical skills with a track record of performing ROI calculations, sales forecasting, and performance metrics.
• Excellent negotiation, communication, and interpersonal skills in both English and the local language.
• Demonstrated ability to manage multiple stakeholders and deliver results in a fast‑paced environment.

Preferred Qualifications

• Experience working with premium or luxury consumer brands.
• Knowledge of the Indian retail landscape, including modern trade and e‑commerce channels.
• Proficiency in CRM and ERP systems (e.g., Salesforce, SAP).
• Fluency in additional languages (e.g., Hindi, Tamil, Telugu) is a plus.
• Prior experience in a remote or hybrid work setting.

Skills & Competencies

• Strategic Thinking: Ability to translate business objectives into actionable channel strategies.
• Relationship Building: Proven track record of establishing trust and collaboration with distributors and retailers.
• Data‑Driven Decision Making: Comfortable working with large datasets to uncover insights and drive performance.
• Adaptability: Thrive in a dynamic environment, quickly pivoting to meet changing market demands.
• Leadership: Inspire and guide cross‑functional teams to achieve shared goals.
• Customer‑Centric Mindset: Prioritize customer needs and brand integrity in every decision.

Career Growth & Learning Opportunities

At brighthush, your career path is defined by your ambition and performance. As a Senior Channel Sales & Distributor Relationship Manager, you will:

• Progress to senior leadership roles such as Channel Director or Head of Global Distribution.
• Participate in executive‑level strategy sessions, influencing the direction of the brand.
• Access to continuous learning programs, including leadership workshops, industry conferences, and advanced analytics training.
• Opportunity to work on cross‑border projects, expanding your global perspective.

Work Environment & Company Culture

brighthush champions a culture of inclusivity, innovation, and work‑life balance. Our remote‑first approach allows you to work from Chennai or Bangalore, with flexible hours that respect personal commitments. We celebrate diversity, encourage open dialogue, and reward creativity. Our teams are empowered to challenge the status quo and bring fresh ideas to the table.

Compensation & Benefits

While the exact figures are tailored to experience and market conditions, brighthush offers a competitive salary package that includes:

• Performance‑based bonuses tied to channel sales and ROI targets.
• Health and wellness benefits, including medical, dental, and vision coverage.
• Generous paid time off, with additional leave for personal development and volunteer activities.
• Retirement savings plan with company match.
• Employee discount program across all brighthush brands.
• Access to a global network of peers, mentors, and industry experts.

How to Apply

Ready to take the next step in your career and join a brand that brings joy to millions? Click the link below to submit your application and become part of the brighthush family.

Apply to this role at brighthush

Closing

At brighthush, we believe that great products start with great people. If you are a strategic thinker, a data‑driven performer, and a passionate advocate for customer delight, we want to hear from you. Join us and help shape the future of premium confectionery while advancing your career in a supportive, innovative, and globally connected environment.