Strategic Customer Sales Manager – National Non‑Traditional Outlets & Growth Optimization Specialist at brighthush

About brighthush

brighthush is a forward‑thinking consumer goods powerhouse that blends heritage with innovation to deliver high‑quality products across the nation. With a portfolio that spans food, beverages, and lifestyle categories, brighthush is committed to creating memorable experiences for consumers while driving sustainable growth for its partners and stakeholders. Our culture is built on curiosity, collaboration, and a relentless focus on results. We empower our teams to think beyond the conventional, embrace data‑driven insights, and champion customer success at every touchpoint.

Why This Role Matters

As the Customer Sales Manager – National Non‑Traditional Outlets, you will be the linchpin that connects brighthush’s strategic vision with on‑the‑ground execution. Your expertise will shape how we engage with retailers, distributors, and other non‑traditional channels, ensuring that every interaction translates into measurable market share gains and margin improvement. This is a unique opportunity to influence the future of retail distribution, drive innovation launches, and lead cross‑functional teams that deliver value across the entire Customer Business Team (CBT).

Key Responsibilities

• Strategic Collaboration: Partner with Business Unit leaders, Field Sales, Finance, and RGMX to align national strategy with local execution. Facilitate regular strategy workshops and cross‑functional alignment sessions.
• Planning & Forecasting Excellence: Own the monthly forecasting routine, ensuring accuracy, consistency, and transparency. Implement forecast bias adjustments and share insights with CBT leadership to refine planning cycles.
• Innovation Launch Leadership: Drive the end‑to‑end launch of new products and innovations within non‑traditional outlets. Coordinate with Marketing, Supply Chain, and Commercial teams to meet launch timelines and KPI targets.
• Trade Plan Optimization: Design and execute trade plans that maximize ROI across working and non‑working trade spends. Analyze spend effectiveness and recommend adjustments to achieve trade objectives.
• Seasonal & Priority Management: Identify and champion national priorities during key seasonal windows. Develop tactical plans that capture market opportunities and mitigate competitive threats.
• Data‑Driven Insight Generation: Leverage syndicated data, internal analytics, and market research to build category and brand insights. Translate insights into actionable recommendations that influence customer decisions and drive category growth.
• Process & System Implementation: Lead the adoption of new CBT routines, rituals, and systems (e.g., IRI, Spark). Provide training and support to ensure seamless integration across teams.
• Stakeholder Communication: Craft compelling presentations and written reports for senior leadership, ensuring clarity, relevance, and impact. Negotiate and influence decisions that shape the customer experience.
• Continuous Improvement: Identify gaps in current processes, propose enhancements, and champion a culture of continuous improvement within the CBT.

Essential Qualifications

• Minimum 5 years of experience in sales, category management, or business strategy within the consumer goods industry.
• Strong financial acumen with a proven track record of driving profitable growth and margin improvement.
• Advanced analytical skills – proficiency in Excel, data modeling, and the ability to synthesize complex datasets into clear, actionable insights.
• Experience using syndicated data platforms (e.g., IRI, Nielsen) and internal analytics tools to inform strategy.
• Exceptional written and verbal communication skills, with a demonstrated ability to influence senior stakeholders.
• Self‑starter who thrives in a fast‑paced, remote environment while maintaining high standards of organization and prioritization.
• Willingness to travel as required to meet with key customers, partners, and internal teams.

Preferred Qualifications

• Experience managing non‑traditional retail channels such as convenience stores, mass merchandisers, and e‑commerce platforms.
• Knowledge of the latest retail technology trends (e.g., digital shelf, AI‑driven pricing).
• Background in project management and change management initiatives.
• Fluency in additional languages (e.g., Spanish, French) is a plus.

Skills & Competencies

• Strategic Thinking: Ability to see the big picture while managing day‑to‑day details.
• Analytical Rigor: Strong quantitative skills and a data‑driven mindset.
• Collaboration: Proven track record of building strong relationships across functions.
• Leadership: Experience leading cross‑functional teams and driving consensus.
• Adaptability: Comfortable navigating ambiguity and rapidly changing priorities.
• Customer Focus: Deep understanding of customer needs and the ability to translate insights into action.

Career Growth & Learning Opportunities

At brighthush, we believe in nurturing talent and providing clear pathways for advancement. As a Customer Sales Manager, you will:

• Gain exposure to senior leadership through regular strategy sessions and high‑impact projects.
• Develop expertise in non‑traditional retail channels, positioning you as a sought‑after specialist.
• Participate in leadership development programs, mentorship initiatives, and cross‑functional rotations.
• Access to continuous learning resources, including industry conferences, webinars, and internal knowledge hubs.

Work Environment & Culture

Our remote‑first culture empowers you to work from anywhere while staying connected through collaborative tools, virtual town halls, and regular check‑ins. We value:

• Flexibility – work arrangements that support work‑life balance.
• Innovation – a culture that encourages experimentation and celebrates learning.
• Diversity & Inclusion – a workplace where every voice is heard and respected.
• Recognition – regular acknowledgment of achievements and contributions.

Compensation & Benefits

Base Salary: $104,200 – $130,200 per year (commensurate with experience and geographic location).

Performance Bonus: Eligible for a competitive bonus based on individual and company performance metrics.

Benefits Package: Comprehensive health, dental, vision, and life insurance plans for employees and eligible dependents.

Retirement: 401(k) plan with company match to help secure your future.

Well‑Being: Access to wellness programs, employee assistance resources, and financial planning tools.

Paid Time Off: Generous PTO, holidays, and flexible work arrangements to support personal and professional growth.

How to Apply

Ready to take the next step in your career and help shape the future of retail distribution at brighthush? Submit your application through our careers portal and join a team that values innovation, collaboration, and customer success.

brighthush is an Equal Opportunity Employer

We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or any other protected status.