Senior Customer Advisor – Category Management & Shopper Insights Specialist at brighthush

About brighthush

brighthush is a forward‑thinking retail partner that empowers brands to thrive in an ever‑evolving marketplace. With a deep commitment to data‑driven decision making, brighthush blends cutting‑edge analytics, shopper science, and strategic category management to unlock growth for our clients. Our culture is rooted in collaboration, curiosity, and a relentless pursuit of excellence. Whether you’re a seasoned analyst or a visionary strategist, you’ll find a place at brighthush where your expertise fuels real impact and your career accelerates alongside the brands we serve.

Why This Role Matters

As a Senior Customer Advisor, you will be the linchpin between consumer insights and actionable strategy. Your analyses will shape how brands position themselves in the market, influence product assortment, and ultimately drive sales. At brighthush, you’ll work with a portfolio of high‑profile accounts, leveraging proprietary data sources and industry benchmarks to deliver insights that translate into measurable business outcomes.

Key Responsibilities

• Shopper Data Analysis: Dive deep into multi‑source datasets—including Nielsen, Circana, 1010, and proprietary retail panels—to uncover trends, purchase drivers, and segmentation insights.
• Category Review Development: Build comprehensive category reviews that synthesize market dynamics, competitive positioning, and consumer behavior to guide strategic recommendations.
• Customer Strategy Support: Partner with account teams to translate insights into actionable plans, such as assortment optimization, pricing strategies, and promotional calendars.
• Forecasting & Modeling: Utilize advanced Excel techniques and JDA/POG tools to create accurate sales forecasts and scenario models that inform budgeting and inventory decisions.
• Stakeholder Communication: Present findings to senior executives, product managers, and marketing leaders through polished PowerPoint decks and interactive dashboards.
• Cross‑Functional Collaboration: Work closely with marketing, merchandising, and supply‑chain teams to ensure insights are integrated across the brand’s value chain.
• Continuous Improvement: Identify gaps in data collection, propose new analytic frameworks, and champion best practices that elevate the quality of insights delivered.

Essential Qualifications

• Bachelor’s degree in Marketing, Business, Analytics, Economics, or a related field.
• Minimum of 5 years of experience in category management, shopper insights, marketing strategy, or analytics within a retail or consumer goods environment.
• Proficiency in Microsoft Excel (advanced formulas, pivot tables, VBA) and PowerPoint (storytelling, data visualization).
• Hands‑on experience with JDA/POG building and scenario planning.
• Strong analytical mindset with the ability to translate complex data into clear, actionable recommendations.
• Excellent written and verbal communication skills, capable of presenting to C‑suite audiences.
• Self‑starter who thrives in a fast‑paced, remote work environment.

Preferred Qualifications

• Experience with additional data sources such as Apollo, SpaceMan, or other retail analytics platforms.
• Background in consumer packaged goods (CPG) or retail merchandising.
• Knowledge of advanced statistical techniques (regression, cluster analysis, conjoint modeling).
• Project management experience, including cross‑functional team leadership.
• Fluency in a second language (Spanish, French, Mandarin) is a plus.

Skills & Competencies

• Analytical Rigor: Ability to dissect large datasets, identify patterns, and derive insights that drive business decisions.
• Strategic Thinking: Translate data into long‑term category strategies that align with brand objectives.
• Presentation Excellence: Craft compelling narratives and visuals that resonate with diverse stakeholders.
• Collaboration: Work seamlessly across teams—marketing, merchandising, supply chain—to ensure insights are actionable.
• Adaptability: Thrive in a dynamic environment, pivoting priorities as market conditions evolve.
• Technical Proficiency: Advanced Excel, PowerPoint, JDA/POG, and familiarity with data visualization tools.

Career Growth & Learning Opportunities

At brighthush, your professional development is a priority. You will have access to:

• Mentorship from senior analysts and category leaders who are industry experts.
• Regular training sessions on the latest analytics tools, data science techniques, and retail trends.
• Opportunities to lead high‑impact projects, including cross‑account initiatives and new product launches.
• Clear career pathways—from Senior Advisor to Category Manager, Strategy Lead, or Director of Insights.
• Support for external certifications (e.g., Certified Analytics Professional, Six Sigma) and tuition reimbursement for relevant courses.

Work Environment & Culture at brighthush

Our remote-first model empowers you to work from anywhere in Tennessee while staying connected through collaborative platforms and regular virtual town halls. At brighthush, we celebrate diversity, encourage innovation, and foster a culture where every voice is heard. We believe that a healthy work‑life balance fuels creativity and productivity, so we provide flexible scheduling and a supportive environment that values your well‑being.

Compensation & Benefits

We offer a competitive salary range of USD 109,000 – 149,875 per year, commensurate with experience and performance. In addition to base pay, you will receive:

• Generous paid time off (PTO) and holiday schedule.
• Retirement plan with company match.
• Health, dental, and vision insurance packages.
• Tuition reimbursement for approved courses and certifications.
• Employee wellness programs, including virtual fitness classes and mental health resources.
• Annual performance bonuses and stock‑option opportunities.

How to Apply

Ready to take the next step in your career and make a tangible impact on leading brands? Click the link below to submit your application and join the brighthush team. We look forward to discovering how your expertise can help shape the future of retail strategy.